Autotrader drives car shoppers to dealers’ websites nearly 2 million times every month?

See how we’re attracting your next potential sale through a powerful, nationwide advertising campaign that’s impossible to miss.

Latest Autotrader Ad Campaign: ​​​​If You See a Car, Find it on Autotrader

When consumers see a car in a commercial, their favorite TV show, in a movie, or even in their feed, they can find it on Autotrader.

We asked, and car buyers told us that Kenan and Autotrader are the perfect match. Over half of consumers surveyed said we should continue to feature Kenan in our ads. With premium placements across TV, streaming, radio, and online video, our new spots are shoppers to dealers’ websites nearly 2 million times every month.

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Autotrader’s nationwide brand campaign is reaching even more auto intenders across every platform

In 2023, the Autotrader Brand Media campaign will generate over 3.5 billion impressions with a robust, omni-channel media plan across the top video, audio, display and Social Media destinations.

Within the plan, Autotrader connects with sports fans with premium presence throughout the NFL, NBA, NHL, MLS seasons. In addition, we reach car shoppers in the top Prime time, Late Night and Cable programming. Meanwhile, our streaming ads are seen and heard across top apps like Peacock, HULU, MAX, Amazon, Spotify, and Pandora. Lastly, Autotrader continues to have a strong presence across social on Facebook, Instagram, Snapchat, Tik Tok and Pinterest.

Continuous conversations.

Enable more audience reach with Autotrader’s social channels.


Keep the conversation going

Autotrader’s is the most recognized and engaged brand among third-party shopping sites.

Social following continues to grow.?

  • 1.4 million Facebook fans
  • 90,400 Twitter followers
  • 55.7K Instagram followers
  • 101K YouTube subscribers
  • 10,200 Pinterest followers

 

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