Autotrader’s investments in driving shopper traffic yield massive growth
Autotrader continues to invest in driving shopper traffic to maximize inventory exposure. With YoY increases of 27% visits and 21% VDPs, we continue to deliver more impressions than ever to your inventory. Our new campaign highlights the virtual Dealer Home Services solutions that consumers demand in today’s environment.
This brand-new resource brings you the best in automotive digital marketing strategy. Gain the dealer advantage with insights on online advertising, virtual selling and industry trends, all designed to help you move cars.
Autotrader continues to be the partner you need to power your business forward
In this transformed world, consumer behavior and demand have forced dramatic change from automotive dealerships, OEMs and lenders. Together, we’re providing the virtual vehicle sales and maintenance services that car buyers demand, to help you get the results you need.
Average gross per lead.
The industry’s highest. ?
Autotrader’s gross profit per lead is
higher than the nearest competitor.?
Autotrader is your trusted partner. In order to meet both client and consumer needs during the pandemic, we have rolled out innovative products, kept our consumer traffic steady and continue to drive quality leads to Autotrader dealers.
Put Best-in-Class Insights & Analytics to Work for Your Dealership
Our nVision platform is the only tool in the industry that provides real-time analytics that are now, more than ever, essential to driving your business. nVision provides inventory insights, shopper behavior and pricing data at your fingertips in one place to power your decisions and strategy.
An all-new commercial debuted today from Autotrader showcasing how to alleviate consumer concerns surrounding car buying during the pandemic. The “Still Moving’” spot highlights the various home services now offered […]