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Your success is our success
We know many of our clients are facing big challenges right now, but you’re not alone. As your trusted partner, we want to provide you with insights into what we see working now, and how you can implement them to ultimately increase revenue and get deals done faster.
With Autotrader, you’re backed by the best in the business. Period.
Most visited third-party site with
30.5 Million Unique
visitors per month ?
39% higher close rate
per lead than the nearest competitor ?
Average gross profit per lead is
1.3x higher
than the nearest competitor ?
RANKED #1 IN
CLIENT SATISFACTION
with consultation ?
Autotrader became the cheat code for our growth.
– Cade Rivard, General Manager at Rivard Buick GMC
Today’s market can be challenging.
We’ve got the solutions to help.
Defying Inventory
Shortages
Boosting Performance
Navigating Economic
Challenges
Articles you may be interested in
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Inventory’s Rising. Loyalty’s Slipping. Co-op Can Close the Gap.
Jun 12, 2025
The Autotrader TeamDon’t Let Free Ad Dollars Go to Waste Every marketing dollar matters—especially when it’s already yours. Yet many dealers are unknowingly leaving thousands of OEM co-op funds untouched each year. […]
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Native CDPs and AI: Powering Personalization at Your Dealership
Jun 11, 2025
The Autotrader TeamSusan Blue, VP of Operations for Dealer Sales and Solutions at Cox Automotive, joins Jade Terreberry to demystify the evolving role of Customer Data Platforms (CDPs) in automotive retail.
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Fighting Fraud: What Every Automotive Dealer Needs to Know
May 28, 2025
The Autotrader TeamMargaret Bosworth, Director of Fraud, Identity, and Compliance Solutions at Equifax, joins Jade Terreberry for the first of a two-part series focused on fraud prevention in the automotive industry.
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From Online Interest to In-Store Sales: Operational Strategies That Work
May 21, 2025
The Autotrader TeamChad Atwater, Director of Sales for Autotrader and Kelley Blue Book, joins Jade Terreberry to have a quick but impactful conversation at the AIS NRC Conference to discuss how dealers can use real-time data to drive performance and stay competitive in a rapidly shifting market.
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Understanding Consumer Behavior: Fast Tracking a Click to Close
May 14, 2025
Guest Expert: Noah Lee, Director of Product Consulting for Dealer.com, joins Jade Terreberry at the AIS NRC Conference to discuss the critical steps between click and close in the car buying process. Noah shares insights on how understanding consumer behavior and leveraging data can optimize marketing strategies, enhance the customer experience, and drive higher conversion rates, highlighting the importance of the Retail 360 ecosystem in creating a seamless, connected experience for both consumers and dealers.
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