With every listings package, “more” is always included.
Every dealer who lists with Autotrader has access to features and tools we’ve built to save you time, get your vehicles in front of serious buyers and amplify the impact of your inventory. Digital tools that give you an extra boost without any extra investment required? Some might call that priceless.
Kelley Blue Book® My Wallet
Speeds up the deal with personalized pricing and estimated payments.
Kelley Blue Book® My Wallet surfaces the deal pieces earlier in their shopping journey to help consumers better understand their purchasing power and see personalized payments as they browse, select and move towards their purchase.
nVision Analytics
Where insights meet action
The most successful dealers know what, how and why their customers are buying and plan accordingly. nVision gives you real-time, actionable insight into your buyers’ unique behavior so you can analyze it, forecast for the future and map out a meaningful marketing strategy.
Engage shoppers
Never miss another lead
With Managed Chat and Text, shoppers can interact with your store 24/7, which means a response every time, increased shopper engagement and no leads going unanswered.
A new lead source
Now, shoppers can request quotes for the year/make/model vehicle they’re looking for, directly from the home page. It’s another Autotrader source of new and used car leads from shoppers who are engaged and ready to buy.
Give them Peace of Mind with every purchase
Boost shoppers’ confidence in their vehicle purchase by advertising your Money Back Guarantee, Vehicle Exchange Policy and Limited Warranty program terms right from your listings.
The best quality leads. Period.
Connect and target
Leverage our automative shopper targeting tool to capture buyers the smart way—using the power of data.
Used Car Highlight
Located right next to the Kelley Blue Book Price Advisor, the Used Car Highlight matches shoppers’ most relevant search criteria to your inventory.
Used Car Advanced Ad
Drive shoppers directly to your website or the Autotrader VDP by serving them relevant inventory onsite and across the Internet.
New Car Advanced Ad
Influence shoppers beyond the pages of Autotrader and KBB.com through relevant OEM specials, financing and incentive offers.
Hit your target the smart way