Dealership listings that work harder so you don’t have to

Listing your inventory on Autotrader is just the beginning. Our packages include value-add features focused on more exposure, better engagement and higher-quality leads.

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With every listings package, “more” is always included.

Every dealer who lists with Autotrader has access to features and tools we’ve built to save you time, get your vehicles in front of serious buyers and amplify the impact of your inventory. Digital tools that give you an extra boost without any extra investment required? Some might call that priceless.

At Home Services

Contactless features to set your dealership apart

At Home Services help car dealers sell and deliver vehicles without requiring shoppers to visit the dealership.

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car shopper looking at Autotrader VDP with Accelerate My Deal digital retailing

My Wallet

Speeds up the deal with personalized pricing and estimated payments.

My Wallet surfaces the deal pieces earlier in their shopping journey to help consumers better understand their purchasing power and see personalized payments as they browse, select and move towards their purchase.

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nVision Analytics

Where insights meet action

The most successful dealers know what, how and why their customers are buying and plan accordingly. nVision gives you real-time, actionable insight into your buyers’ unique behavior so you can analyze it, forecast for the future and map out a meaningful marketing strategy.

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Engage shoppers

Autotrader vehicle details page shown on a mobile phone
Never miss another lead

With Managed Chat and Text, shoppers can interact with your store 24/7, which means a response every time, increased shopper engagement and no leads going unanswered.

A new lead source

Now, shoppers can request quotes for the year/make/model vehicle they’re looking for, directly from the home page. It’s another Autotrader source of new and used car leads from shoppers who are engaged and ready to buy.

Autotrader vehicle details page shown on a mobile phone
Trust that car buyers count on

Shoppers trust Kelley Blue Book. So when they see a rating for your store on the Autorader site, they’ll come to you with confidence, clarity and less reason to negotiate.

The best quality leads. Period.

31%
More total leads
79%
More email leads

Connect and target

Leverage our automative shopper targeting tool to capture buyers the smart way—using the power of data.

Used Car Highlight

Located right next to the Kelley Blue Book Price Advisor, the Used Car Highlight matches shoppers’ most relevant search criteria to your inventory.

Used Car Advanced Ad

Drive shoppers directly to your website or the Autotrader VDP by serving them relevant inventory onsite and across the Internet.

New Car Advanced Ad

Influence shoppers beyond the pages of Autotrader and KBB.com through relevant OEM specials, financing and incentive offers.

Hit your target the smart way

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