Give buyers the experience they want and maintain the flexibility you need to close more deals
Nine out of 10 consumers are more likely to buy from a dealership that offers at least one component of digital retailing. Help these shoppers jump-start the deal-making process right from your Autotrader listings.
83% of car shoppers want to do part of the buying process online.
So give them the experience they demand.
Engage customers in a two-way deal-making dialogue that complements your dealership process while letting them pencil deals right from your Autotrader listings. Plus, you can learn about their budget and credit info.
The only industry solution that allows you to present consistent pricing, monthly payment options and the same buying process across the tools car shoppers use most: Autotrader, KBB.com and your own dealership site.
Whether by chat, text, email, phone, click or deal pencil, Cox Automotive Digital Retailing helps you accelerate deals, increase VDP engagement and build your brand image.