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Stay Informed on the Chip Shortage

Playbook: Navigating the Chip Shortage Into 2022 and Beyond

This playbook will provide an overview of consumer perceptions, based on Cox Automotive data from August 2021, strategies to stay focused and levers you can pull in order to reach customers and meet their needs today and down the road.

The definitive guide for finding good leads

The high cost of poor-quality leads

Time is money – and dealers don’t want to waste either. Correctly identifying good leads helps you avoid the trap of chasing bad ones. Learn how to gather and capitalize on the high-quality leads for the best chance at sales success.

New insights into buying trends & shopper behavior

We’re your partners for industry insights, car-shopping trends, consumer research and best practices to drive your strategy and results.

Explore more content & better understand your customers

A Behind the Scenes Look at the New Cox Automotive EV Study
A Behind the Scenes Look at the New Cox Automotive EV Study

Nov 12, 2024

Featured Guest: Vannesa Ton, Senior Director of Research and Intelligence with Cox Automotive gives a behind-the-scenes look at the new Path to EV Adoption Study and highlights the top takeaways […]

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GA4 Updates: How to Use Better Tracking & Analytics to Empower Your Business
GA4 Updates: How to Use Better Tracking & Analytics to Empower Your Business

Nov 12, 2024

Featured Guests: George Nenni, Founder of Generations Digital and best selling Author, and Micah Tindor, Senior Director of Strategy for Kelley Blue Book ICO share some of the recent changes […]

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Live from Digital Dealer: Overcoming the Three Big Data Challenges
Live from Digital Dealer: Overcoming the Three Big Data Challenges

Nov 5, 2024

Featured Guest: Rob DeGeorge, Director of Product Consulting for VinSolutions live from the Digital Dealer stage in Las Vegas discussed his session “Overcome Three of the Biggest Data Challenges,” mapping […]

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The True Dollar Impact of Not Sourcing & Identifying Leads Correctly
The True Dollar Impact of Not Sourcing & Identifying Leads Correctly

Nov 5, 2024

Featured Guest: Nathan Jordan, Client Success Manager with Autotrader shares what he’s seeing firsthand with his dealer partners on the true impact of sourcing and identifying leads correctly when it […]

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Tried and True: Leaving and Leading a Legacy of Success in Sales
Tried and True: Leaving and Leading a Legacy of Success in Sales

Nov 5, 2024

Featured Guest: Chip Thomas – Chip Thomas Automotive Consultant & Sales Training. Just in time for Father’s Day… it’s a very special episode featuring host Jade Terreberry’s father! You’ll quickly […]

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Independent Dealer Special: Leveling the Playing Field
Independent Dealer Special: Leveling the Playing Field

Nov 5, 2024

Featured Guest: David Lumpkin, Senior Director of Inside Business Development for Autotrader and Kelley Blue Book discussing the 7 major challenges that Independent Dealers face and the ways working now […]

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Power of Data Study: Ways Dealers Use Data to Drive Better Decisions and Revenue
Power of Data Study: Ways Dealers Use Data to Drive Better Decisions and Revenue

Oct 29, 2024
The Autotrader Team

Featured Guests: Carol Ottey-James, Sr. Manager of Market & Consumer Research with Cox Automotive gives a behind-the-scenes look at the new Power of Data study. Discover the key types of […]

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Live from Digital Dealer: How to Bring Your Marketing to Life
Live from Digital Dealer: How to Bring Your Marketing to Life

Oct 29, 2024
The Autotrader Team

Featured Guest: Noah Lee, Director of Product Consulting at Cox Automotive live from the Digital Dealer stage in Las Vegas discussed and shared some of the highlights from their keynote session, […]

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Ways to Capitalize on Your Sales & Analytics Reporting
Ways to Capitalize on Your Sales & Analytics Reporting

Oct 29, 2024
The Autotrader Team

Featured Guest: Jeff Flak, Director of Sales Effectiveness with Cox Automotive, breaks down how to easily and effectively utilize the data and insights you already have at your fingertips, to […]

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