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Stay Informed on the Chip Shortage

Playbook: Navigating the Chip Shortage Into 2022 and Beyond

This playbook will provide an overview of consumer perceptions, based on Cox Automotive data from August 2021, strategies to stay focused and levers you can pull in order to reach customers and meet their needs today and down the road.

The definitive guide for finding good leads

The high cost of poor-quality leads

Time is money – and dealers don’t want to waste either. Correctly identifying good leads helps you avoid the trap of chasing bad ones. Learn how to gather and capitalize on the high-quality leads for the best chance at sales success.

New insights into buying trends & shopper behavior

We’re your partners for industry insights, car-shopping trends, consumer research and best practices to drive your strategy and results.

Explore more content & better understand your customers

Why Bridging the Gap is Critical for Dealers and How to Do It 
Why Bridging the Gap is Critical for Dealers and How to Do It 

Sep 13, 2023
The Autotrader Team, Kelley Blue Book and Dealer.com

A recent study at Cox Automotive showed us something intriguing. During the car buying process, consumers visit multiple websites – 8 or 9 on average in 2022.    What’s interesting is […]

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Comedian Kenan Thompson Returns in New Autotrader Campaign: If You See a Car, Find It on Autotrader
Comedian Kenan Thompson Returns in New Autotrader Campaign: If You See a Car, Find It on Autotrader

Sep 12, 2023

National Multi-Media Campaign Shows How Easy It Is to Find, Buy Any Car via Autotrader ATLANTA, SEPTEMBER 12, 2023 – Comedian and entertainer Kenan Thompson stars in a new multi-media campaign […]

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Autotrader Names Hottest New, Used Cars of Summer 2023
Autotrader Names Hottest New, Used Cars of Summer 2023

Aug 31, 2023

Trucks Dominate Lists of This Summer’s Most-Researched Vehicles on Autotrader ATLANTA, Aug. 31, 2023 /PRNewswire/ — Summer 2023 is on pace to be the hottest ever on record, and the car market […]

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National Dog Day – 2023 Best Cars for Dog Lovers List
National Dog Day – 2023 Best Cars for Dog Lovers List

Aug 24, 2023

Autotrader Celebrates National Dog Day with Makeovers to Help Shelter Pups Find Fur-Ever Homes ATLANTA, August 24, 2023 – According to a recent study from Autotrader, 92% of dog owners consider […]

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eBook: How to Increase Your Digital Presence to Drive Sales
eBook: How to Increase Your Digital Presence to Drive Sales

Aug 4, 2023
The Autotrader Team

It’s here… The new eBook from Autotrader, Dealer.com and Esntial Commerce.  In today’s times, it’s no longer enough to just collect data and use digital retailing tools. It’s time to […]

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10 Best Electric Vehicles of 2023
10 Best Electric Vehicles of 2023

Jun 21, 2023

ATLANTA, June 21, 2023 – The electric vehicle (EV) business is booming, and consumer interest in EVs has increased dramatically this year alone. EV sales grew from a share below 1% […]

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Step by Step: How Car Consumers are Reshaping the Road Forward
Step by Step: How Car Consumers are Reshaping the Road Forward

Jun 13, 2023
The Autotrader Team

Having a digital presence as well as online capabilities is something every auto dealer needs in order to do business in today’s times. However, it’s not just a Field of […]

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10 Best Cars for Recent College Graduates in 2023
10 Best Cars for Recent College Graduates in 2023

Jun 1, 2023

ATLANTA, June 1, 2023 /PRNewswire/ — May officially kicked off graduation season, with a fresh new crop of college graduates accepting their diplomas and heading off into the world in the market […]

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Staying a Step Ahead in a Cookieless Future with First-Party Data
Staying a Step Ahead in a Cookieless Future with First-Party Data

May 15, 2023
Autotrader, Dealer.com and ESNTIAL Teams

As the majority of us know, there are really big benefits to both having and collecting first-party data for your business. Think of your contacts, your customers, your leads, your […]

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