5m Read Blog 6 Digital Marketing Trends Dealerships Can Use in 2022 As we get ready to close the book on 2021 and gear up for another year—which is already filled with uncertainty in the auto industry due to inventory… Read more
7m Read Blog The 5 Habits of Effective Digital Car Dealerships Between the inventory shortages plaguing the entire auto industry and the digital revolution that’s changed the way people buy cars over the last two years, it’s safe to… Read more
4m Read Blog How the Chip Shortage Is Impacting Car Buyer Behavior The chip shortage headline has been the dominant one in the automotive industry all year — and even though the year is coming to a close, the inventory challenges caused by this supply chain… Read more
10m Read Blog How to Build a Digital Dealership that Meets Customer Expectations Let me start by saying that customer satisfaction with the car-buying process has increased since the beginning of 2020 for the first time in a very long time. This is… Read more
4m Read Blog Is a 2021 Summer Vehicle Sales Slowdown Coming? Tips to Stay Ahead Traditionally — and under more normal circumstances — this is the time of year that car dealerships would be preparing for a summer slowdown. Peak… Read more
4m Read Blog Personalization Is Key to a Better Car-Buying Experience This time, it’s personal. Or … it should be when you’re talking about the car-buying process. Consumer expectations for a personalized shopping experience are at… Read more
5m Read Blog 4 Ways Your Dealership Can Thrive in Today’s Market Leader of the pack. King of the hill. Thriver. In 2020, the automotive sales market abruptly shifted from an in-person to a digital-first (or digital-only)… Read more
6m Read Blog Goodbye Third-Party Cookies: What the Changes Mean for Automotive Dealers One of the many benefits of digital marketing is the ability to track and measure. Tracking has always allowed marketers to optimize the consumer experience… Read more
5m Read Blog Using CPO to Address the New Vehicle Inventory Shortage In our ongoing series about the global chip shortage and resulting inventory crunch, we’re outlining how auto dealerships can make an actionable plan for success when supply chain constraints… Read more
6m Read Blog Tips for Using At-Home Test Drives to Win Customers and Sell Cars For many dealerships, test drives from home have become an essential selling tool over the past year, keeping sales moving while lot visits have been… Read more
