8m Read Blog How Dealers Can Successfully Sell New Car Pre-Order Over the last year whether you’re just dipping your toe into how to effectively and successfully sell new car-pre-ordering, or you’ve been doing it pretty… Read more
4m Read Blog Breaking Through Screens to Reach Gen Z Car Buyers Gen Z is the largest, most diverse population ever, and 88% of them plan to make their first vehicle purchase within the next 5 years.… Read more
4m Read Blog How Chip Shortages Changed the Car Buying Journey For 12 years, the annual Car Buyer Journey Study, conducted by Cox Automotive, has analyzed new and used car buyer survey data to track trends… Read more
5m Read Blog Using Data to Stay Relevant in the Ever-Changing Digital Landscape The internet moves fast, from rapidly changing trends and platforms to how we shop and buy. Businesses that fail to keep up get left behind… Read more
5m Read Blog 6 Digital Marketing Trends Dealerships Can Use in 2022 As we get ready to close the book on 2021 and gear up for another year—which is already filled with uncertainty in the auto industry due to inventory… Read more
7m Read Blog The 5 Habits of Effective Digital Car Dealerships Between the inventory shortages plaguing the entire auto industry and the digital revolution that’s changed the way people buy cars over the last two years, it’s safe to… Read more
4m Read Blog How the Chip Shortage Is Impacting Car Buyer Behavior The chip shortage headline has been the dominant one in the automotive industry all year — and even though the year is coming to a close, the inventory challenges caused by this supply chain… Read more
10m Read Blog How to Build a Digital Dealership that Meets Customer Expectations Let me start by saying that customer satisfaction with the car-buying process has increased since the beginning of 2020 for the first time in a very long time. This is… Read more
4m Read Blog Is a 2021 Summer Vehicle Sales Slowdown Coming? Tips to Stay Ahead Traditionally — and under more normal circumstances — this is the time of year that car dealerships would be preparing for a summer slowdown. Peak… Read more
4m Read Blog Personalization Is Key to a Better Car-Buying Experience This time, it’s personal. Or … it should be when you’re talking about the car-buying process. Consumer expectations for a personalized shopping experience are at… Read more
