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Regional COVID-19 automotive consumer trends and what they mean for your dealership

Blog Contactless Sales & Service Industry Trends, Reports & Research

Sep 17, 2020
The Autotrader Team

Well, folks, it has been six months since the world came to a grinding halt due to COVID-19. Everyone from the East Coast to the West worked on flattening the […]

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How vehicle sanitization and disinfection can drive sales and fixed ops revenue

Blog Contactless Sales & Service Digital Marketing Strategy

Aug 19, 2020
The Autotrader Team

Early on in this pandemic, shelves were emptied of cleaning supplies, we were warned to wipe down our packages upon delivery, and handwashing became the hottest topic on social media. Basically, the world […]

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Creating demand: How to drive car sales and get more used-vehicle inventory

Blog Digital Marketing Strategy Vehicle Trade-ins

Aug 5, 2020
Jade Terreberry, Director of Dealer Sales Analytics, Autotrader

Every dealership I’ve talked to lately has had the same couple of things on their minds: how to get more used-vehicle inventory and how to get consumers to buy now. […]

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Inventory is scarce and expensive. So, let’s build a proactive acquisition plan.

Best Practices & Tips Blog Digital Marketing Strategy Industry Trends, Reports & Research Vehicle Trade-ins

Jul 22, 2020
Kevin LeSage, Director of Digital Marketing

Dealers in many areas have witnessed increased shopper demand over the last couple of months, in some cases leading to record sales months. That sounds great, but there’s a downside […]

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Driving more vehicle sales by selling outside your local market

Best Practices & Tips Blog Contactless Sales & Service Digital Marketing Strategy

Jun 25, 2020
Kevin LeSage, Director of Digital Marketing, Autotrader

Whether we like it or not, dealers today are competing with most companies in the e-commerce space. Clients look at me funny when I say that, but it’s pretty clear […]

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How to accelerate contactless car sales with digital retailing

Best Practices & Tips Blog Contactless Sales & Service Digital Retailing

Jun 10, 2020
The Autotrader Team

Undoubtedly, your dealership is now relying more heavily on virtual and contactless vehicle sales tactics. From the first chat with shoppers to the virtual walkaround and home test drive, dealerships have […]

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Now and beyond COVID-19: At-home vehicle shopping, sales and service

Best Practices & Tips Blog Contactless Sales & Service Digital Marketing Strategy

May 18, 2020
Kevin LeSage, Director of Digital Marketing, Autotrader

COVID-19 has forced the automotive industry to shift business strategies at an unprecedented rate to meet consumer needs. Seemingly overnight, Americans received shelter-in-place orders and non-essential businesses were mandated to […]

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nVision: See your top 10 vehicles in Analyze Live right now

Analytics, Reporting & ROI Best Practices & Tips Blog

May 13, 2020
The Autotrader Team

If you’ve been keeping up with our nVision posts, you’ve gotten an overview of the most efficient ways to start using nVision, how to put the Inventory Age and Pricing […]

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nVision analytics: Working the Probability to Sell Matrix to move cars

Analytics, Reporting & ROI Best Practices & Tips Blog

May 6, 2020
The Autotrader Team

In previous posts, we outlined simple ways to dive into nVision and start taking action, and how to make sense of the Inventory Age and Pricing tiles to streamline your […]

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