22m Listen Podcast Testing and Measuring: Marketing for the Modern Dealer Featured Guest: George Nenni – Founder Generations Digital and best-selling author of A Car Dealers Guide to Digital Marketing, Google Business Profile and Google Analytics… Read more
17m Listen Podcast Why Now is the Time to Focus on Your Fixed Ops Marketing Featured Guest: Owen Moon, Co-Founder of Fixed Ops Digital recently acquired by TradePending, shares both how and why today’s dealers should expand on their fixed… Read more
23m Listen Podcast Appraisals and Acquisitions: A Modern Strategy to Drive Profits Featured Guest: Micah Tindor, Senior Director of Strategic Planning for KBB ICO will discuss why it’s more important than ever to focus on selling the… Read more
22m Listen Podcast Vehicle Purchase Intent: 2024 Consumer Market Update Study Featured Guest: Greg Payne, Market and Customer Research Manager of Cox Automotive gives an inside look at the newly released key findings of the 2024… Read more
27m Listen Podcast An Automotive Milestone: A True Industry First for Ecommerce Featured Guests: Kevin Frye, CMO of Jeff Wyler Automotive Family and Paulo da Silva VP of Operations for Cox Automotive Ecommerce give a behind the… Read more
6m Listen Podcast Live from Digital Dealer: The New Strategy for Pricing and Promoting Vehicles Featured Guest: Bethany Johnson, Director of Strategic Planning for vAuto live from the Digital Dealer stage in Las Vegas discussed her session “Don’t Let Historic… Read more
20m Listen Podcast A Behind the Scenes Look at the New Cox Automotive EV Study Featured Guest: Vannesa Ton, Senior Director of Research and Intelligence with Cox Automotive gives a behind-the-scenes look at the new Path to EV Adoption Study… Read more
19m Listen Podcast GA4 Updates: How to Use Better Tracking & Analytics to Empower Your Business Featured Guests: George Nenni, Founder of Generations Digital and best selling Author, and Micah Tindor, Senior Director of Strategy for Kelley Blue Book ICO share… Read more
7m Listen Podcast Live from Digital Dealer: Overcoming the Three Big Data Challenges Featured Guest: Rob DeGeorge, Director of Product Consulting for VinSolutions live from the Digital Dealer stage in Las Vegas discussed his session “Overcome Three of… Read more
16m Listen Podcast The True Dollar Impact of Not Sourcing & Identifying Leads Correctly Featured Guest: Nathan Jordan, Client Success Manager with Autotrader shares what he’s seeing firsthand with his dealer partners on the true impact of sourcing and… Read more
