Podcast Paving the R.O.A.D. Forward: How Dealers Can Win with ROI, Omnichannel, AI, and Data Guest Experts: Elizabeth Stegall, Senior Director of Client Retention for Autotrader, Kelley Blue Book, and ICO, and Bethany Johnson, Strategic Planning Director at vAuto, join Jade Terreberry to brea… Read More
Podcast MRC Panel Preview: Future-Proofing Dealers with AI, Data, Attribution Guest Experts: Mo Zahabi, AVP Product Consulting, and Noah Lee, Director of Product Consulting at Cox Automotive, join Jade Terreberry for a dynamic preview of their Modern Retailing Conference (MRC)… Read More
3m Read Infographic Industry Trends on Media Spend With constant changing consumer behaviors, it’s more important than ever to identify industry trends and how that can, and should, relate to your media ad… Read more
7m Read Guide Managing the Big Shift in Car Shoppers’ Expectations The shift in car shoppers’ expectation boils down to four things: The good news is that these shoppers are wide open to being influenced by… Read more
7m Read Blog The 5 Habits of Effective Digital Car Dealerships Between the inventory shortages plaguing the entire auto industry and the digital revolution that’s changed the way people buy cars over the last two years, it’s safe to… Read more
4m Read Blog How the Chip Shortage Is Impacting Car Buyer Behavior The chip shortage headline has been the dominant one in the automotive industry all year — and even though the year is coming to a close, the inventory challenges caused by this supply chain… Read more
1m Read The 4 Truths of Connected Retail The Cox Automotive Future of Digital Retail Study survey of 2,550 in-market shoppers reveals that most consumers prefer to purchase from a dealership that offers… Read more