Podcast Finally See the Full Buyer Journey: The Modern Dealer’s Differential Elizabeth Stegall, Senior Director of Client Retention at Autotrader, joins host Jade Terreberry to unpack how dealers can close blind spots in their marketing strategy by shifting away from the antiq… Read More
Podcast Building a Dealer Culture: Stopping Fraud Before It Starts In Part 2 of this identity fraud series, Margaret Bosworth of Equifax continues her conversation with host Jade Terreberry to share practical strategies dealers can use to strengthen fraud prevention… Read More
3m Read Podcast Focusing on What Actually Sells: Why Dealers are Shifting to Multi-Touch Attribution Cody Gentry, AVP of Dealer Success at Autotrader and Kelley Blue Book, breaks down how dealers can and should modernize their approach to ROI by… Read more
3m Read Podcast It’s Time to Close the Gap: New Ways Dealers are Rethinking ROI Vanessa Lynch, Senior Strategic Sales Manager at Autotrader and Kelley Blue Book, helps unpack the findings of a new Cox Automotive by Perficient whitepaper on… Read more
3m Read Podcast Data-Driven Strategies for Modern Dealerships: Turning Clicks into a Close Noah Lee, Senior Director of Product at Cox Automotive joins Jade Terreberry to unpack how first-party data and AI are reshaping the car-buying journey. Read more
3m Read Podcast Native CDPs and AI: Powering Personalization at Your Dealership Susan Blue, VP of Operations for Dealer Sales and Solutions at Cox Automotive, joins Jade Terreberry to demystify the evolving role of Customer Data Platforms… Read more
3m Read Podcast Fighting Fraud: What Every Automotive Dealer Needs to Know Margaret Bosworth, Director of Fraud, Identity, and Compliance Solutions at Equifax, joins Jade Terreberry for the first of a two-part series focused on fraud prevention… Read more
2m Read Podcast From Online Interest to In-Store Sales: Operational Strategies That Work Chad Atwater, Director of Sales for Autotrader and Kelley Blue Book, joins Jade Terreberry to have a quick but impactful conversation at the AIS NRC… Read more
12m Listen Podcast Understanding Consumer Behavior: Fast Tracking a Click to Close Guest Expert: Noah Lee, Director of Product Consulting for Dealer.com, joins Jade Terreberry at the AIS NRC Conference to discuss the critical steps between click… Read more
11m Listen Podcast Tariff and EV Market Talks: Updates, E-Commerce and the Opportunity Dealers Can’t Miss Guest Expert: Jimmy Douglas, Founder of Plug, joins Jade Terreberry to break down the evolving landscape of electric vehicles (EVs) and what it means for… Read more
11m Listen Podcast The AI Revolution: What’s Transforming Auto Sales Now Guest Expert: Eric Brown, Founder of inSearchX, joins Jade Terreberry at the AIS NRC Conference to discuss the transformative role of AI in the automotive… Read more
10m Listen Podcast Tariff Impact: Why Strategic Responses are Needed for Auto Dealers Expert Guest: Bill Zadeits, President of Cherokee Media Group and host of the hit AutoRemarketing Podcast, joins Jade Terreberry at the AIS NRC Conference to… Read more