Guide eBook: How to Increase Your Digital Presence to Drive Sales It’s here… The new eBook from Autotrader, Dealer.com and Esntial Commerce. In today’s times, it’s no longer enough to just collect data and use digital retailing tools. It’s time to [… Read More
Guide 2022 Car Buyer Journey Study Get the insights you need in this year’s Car Buyer Journey Study to help you drive your strategy forward in 2022. Read More
10m Read Guide 5 Ways to Elevate Your Dealership Brand & Experiences to Drive Profits Now With continued inventory shortages and rising interest rates, juxtaposed with a still present buyer demand, it’s more important than ever for auto dealers to… Read more
7m Read Guide Managing the Big Shift in Car Shoppers’ Expectations The shift in car shoppers’ expectation boils down to four things: The good news is that these shoppers are wide open to being influenced by… Read more
8m Read Guide How Auto Dealerships Can Navigate the Chip Shortage, Tight Vehicle Inventory Let the chips fall where they may. As supply chain disruptions due to the COVID-19 pandemic have resulted in a global chip shortage, carmakers and… Read more
5m Read Guide Q4 Strategy: Expanding Used Vehicle Sales and Advertising Outside Your DMA It’s been incredibly inspiring to see our industry adapt, improvise and overcome the myriad of challenges that 2020 has thrown at us, but as we… Read more
8m Read Guide Creating Demand: How to Drive Car Sales and Get More Used-vehicle Inventory Every dealership I’ve talked to lately has had the same couple of things on their minds: how to get more used-vehicle inventory and how to… Read more
6m Read Guide A Focus on Priorities: Time Is Money, So Let’s Make the Most of It. From sitting in my highchair watching my dad prepare for Honda’s National Walkaround competitions to being called “Parking Lot Princess” taking lot ups in rain… Read more
5m Read Guide How to Accelerate Contactless Car Sales With Digital Retailing Undoubtedly, your dealership is now relying more heavily on virtual and contactless vehicle sales tactics. From the first chat with shoppers to the virtual walkaround… Read more