Blog Your 2025 Marketing Strategy Mapped Out: Out With the Old and Out With the New You may have heard the saying “Out with the old. In with the new.” However, as we close out 2024 and round the bend into a new year, we’re encouraging […] Read More
Blog Stop Leaving Money on the Table: Ensure You’re Making the Most of Your Co-Op Dollars In the big wide world of automotive advertising, co-op advertising remains a crucial strategy for dealers. Supported by OEMs, the shared advertising costs in co-op dollars allows dealers to promote [… Read More
7m Read Blog Go for the Gold: Boost Sales and Performance with Tips from Industry Experts Over the last few weeks, almost everyone has had Olympic fever. The opening ceremony, the Eiffel tower in every shot, Snoop Dog, the super-human athletes… Read more
6m Read Blog See the results and insights revealed in the new 2024 EV Path to Adoption Study. Be one of the first to see the results and insights from the 2024 Cox Automotive Path to EV Adoption Study. A second, significant wave… Read more
8m Read Blog Five Ways Distance Retailing Can Expand A Dealer’s Reach and Revenue Whether you realize it or not, your car dealership is competing on the national level. Consumers are already buying, browsing, and researching online for their… Read more
9m Read Blog Delivering a Consumer Experience Online – The 5 Key Steps The next great phase of the automotive consumer experience is happening online. Your buyers are not only purchasing online, but they’re also making intelligent decisions… Read more
9m Read Blog Top Takeaways from the 2023 Car Buyer Journey Study: A Story of Normalization and Resiliency With the past several years keeping dealers, OEM’s and the industry on its toes…. It’s no wonder many of us were holding our breaths as… Read more
8m Read Blog How to Connect Your Plan to the Future of eCommerce While many dealerships work hard to reach shoppers, there are three compounding challenges that leave profitability in a dangerous place. But when you know what… Read more
5m Read Blog Five New Ways to Turn Your Data into Dollars Digital solutions make the car-buying journey better. This isn’t just an opinion. It’s a fact supported by your customer’s buying behavior. And it’s supported by… Read more
9m Read Blog Step by Step: How Car Consumers are Reshaping the Road Forward Having a digital presence as well as online capabilities is something every auto dealer needs in order to do business in today’s times. However, it’s… Read more
10m Read Blog Staying a Step Ahead in a Cookieless Future with First-Party Data As the majority of us know, there are really big benefits to both having and collecting first-party data for your business. Think of your contacts,… Read more
9m Read Blog Successful Dealers Are Activating Their First Party Data… Are You? Data is something we all want, need and collect in order to drive business. But despite the vast amounts of data we all have, many… Read more
