16m Listen Podcast Metrics that Matter: The True Impact of Measuring Your Advertising and Marketing Featured Guest: Chris Kerr – Chief Revenue Officer, Clarivoy shares examples of how dealers can develop a measurement and value strategy in their marketing efforts… Read more
14m Listen Podcast Bonus LIVE at AIS NRC – The F.I.E.R.C.E Strategy for Fixed Ops and Marketing Featured Guests: Micah Tindor, Senior Director of Strategy KBB ICO and Noah Lee, Director of Multi-Solution Product at Cox Automotive give their take on the… Read more
15m Listen Podcast Bonus LIVE at AIS NRC – The F.I.E.R.C.E Strategy for Sales and Ecommerce Featured Guests: Elizabeth Stegall, Sales Director at Autotrader and Kelley Blue Book and Matt Holling, Senior Director of Ecommerce Excellence at Cox Automotive give their… Read more
8m Listen Podcast Bonus LIVE at AIS NRC – The F.I.E.R.C.E Strategy for Growing and Scaling Your Business Chris Benvie, Director of Marketing and Pre-Owned Operations for McGovern Automotive gives his take on the F.I.E.R.C.E strategy from a new and pre-owned dealership’s perspective… Read more
