4m Read Blog How to Get the Audience Targeting Data Your Dealership Needs for 2021 Data strategy and audience targeting will be more critical than ever in 2021. Because this election and COVID-19 have changed our historical performance, year-over-year analysis comparing 2020… Read more
5m Read Blog Growing Your Fixed Ops Market Share If you’ve been keeping up with our recent posts, you know that we’ve got our eyes on the ever-shifting shopping and buying expectations of today’s… Read more
8m Read Blog Navigating Dealership Blind Spots Without a Rearview Mirror What has the pandemic done to our industry? It has advanced how we use technology. It has forced us to be scrappier and smarter with… Read more
5m Read Guide Q4 Strategy: Expanding Used Vehicle Sales and Advertising Outside Your DMA It’s been incredibly inspiring to see our industry adapt, improvise and overcome the myriad of challenges that 2020 has thrown at us, but as we… Read more
4m Read Blog Regional COVID-19 Automotive Consumer Trends and What They Mean for Your Dealership Well, folks, it has been six months since the world came to a grinding halt due to COVID-19. Everyone from the East Coast to the… Read more
5m Read Blog How Vehicle Sanitization and Disinfection Can Drive Sales and Fixed Ops Revenue Early on in this pandemic, shelves were emptied of cleaning supplies, we were warned to wipe down our packages upon delivery, and handwashing became the hottest topic… Read more
8m Read Guide Creating Demand: How to Drive Car Sales and Get More Used-vehicle Inventory Every dealership I’ve talked to lately has had the same couple of things on their minds: how to get more used-vehicle inventory and how to… Read more
5m Read Blog Inventory Is Scarce and Expensive. So, Let’s Build a Proactive Acquisition Plan. Dealers in many areas have witnessed increased shopper demand over the last couple of months, in some cases leading to record sales months. That sounds… Read more
6m Read Guide A Focus on Priorities: Time Is Money, So Let’s Make the Most of It. From sitting in my highchair watching my dad prepare for Honda’s National Walkaround competitions to being called “Parking Lot Princess” taking lot ups in rain… Read more
6m Read Blog Driving More Vehicle Sales by Selling Outside Your Local Market Whether we like it or not, dealers today are competing with most companies in the e-commerce space. Clients look at me funny when I say… Read more
