| Ad Solution | Primary Point of Contact | Funnel | Supersection | Platform | Advertiser | Pages | Segments | Duration | Ad Type | Geography | Ad Serving | Ad Size | Lead Time | AB+ Pre-defined | Ad Book Products | Ad Book Product Name Upgrade | Advertiser Priority | Bundling Requirement | CPO | Collapse When Unsold |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| API (Custom Ad Templates) | Unassigned, reach out to Ad Product Team | Lower Funnel, Upper Funnel | Desktop, Tablet, Mobile | National/Tier 1 | All available pages | None | Any | Standard, Non-exclusive: less than 100% of available impressions | National | Third Party | 728x90, 300x250, 472x250, 540x250 | 10 business days | Standard | None | None | Yes | ||||
| Audience Extension/Premium | Unassigned, reach out to Ad Product Team | Offsite | Offsite | Desktop, Tablet, Mobile | National/Tier 1, Regional/Tier 2, Certified, Major Accounts, Local Reseller/Tier 3 | Offsite | None | Any | Standard, Non-exclusive: less than 100% of available impressions | National | Third Party, Site-served, agency tracking tags optional | 160x600, 300x250, 300x50, 300x600, 320x50, 728x90, 320x480, 480x320, 320x420 | 10 business days |
CAMG | 2020 Audience | AXO | Cuecard, CAMG | 2020 Audience | AXO | Display, CAMG | 2020 Audience | AXO | Facebook, CAMG | 2020 Audience | AXO | Gamut | OTT, CAMG | 2020 Audience | AXO | Lightbox Display, CAMG | 2020 Audience | AXO | Lightbox Video, CAMG | 2020 Audience | AXO | LiveIntent, CAMG | 2020 Audience | AXO | Native Display, CAMG | 2020 Audience | AXO | Native Video, CAMG | 2020 Audience | AXO | Panorama, CAMG | 2020 Audience | AXO | Promoted Content, CAMG | 2020 Audience | AXO | Pre-Roll Video, CAMG | 2020 Audience | AXO | YouTube Bumper Ad, CAMG | 2020 Audience | AXO | YouTube Discovery Ad, CAMG | 2020 Audience | AXO | YouTube In-Stream Video |
Standard | None | None | N/A | ||
| Autotrader Classics Sponsorship – 2019, 2020 | Unassigned, reach out to Ad Product Team | Upper Funnel, Lower Funnel | Owners, Used, Certified | Desktop, Tablet, Mobile | National/Tier 1, Certified | Classics Homepage, Classics Run of Site | None | 1 week minimum, 1 month | Sponsorship, Exclusive: 100% of impressions | National | Third Party | 300x250, 728x90 | 5 business days |
ATX | Display | Homepage | 300×250, ATX | Display | Homepage | 728×90, ATX | Display | Run Of | Site | 300×250, ATX | Display | Run Of | Site | 728×90 |
Sponsorship | All possible options are available | None | Yes | ||
| Certified Filter – Enhancement to Certified Partnership – 2019 | Unassigned, reach out to Ad Product Team | Lower Funnel | Other | Desktop, Tablet | National/Tier 1, Certified | Make Search Page, Search Results | None | Any | Retention exclusive: 100% impressions | National, DMA | Site-served, agency tracking tags optional | 110x30, Modal with copy and three click links | 10 business days | Sponsorship | All possible options are available | CPO | Yes | |||
| Certified Partnership – 2019 | Unassigned, reach out to Ad Product Team | Lower Funnel | Used | Desktop, Tablet, Mobile | Certified | Car Research Certified Landing Page, Search Form, Search Results Page, Vehicle Details Page | None | Annual | Sponsorship, Exclusive: 100% of impressions | National | Site-served, agency tracking tags optional | 110x30, 440x120 | 8 weeks | Sponsorship | All possible options are available | CPO | Yes | |||
| Certified Pre-Owned (CPO) Advantage – 2019 | Unassigned, reach out to Ad Product Team | Lower Funnel | Used | Desktop, Tablet, Mobile | Certified, National/Tier 1 | Vehicle Details Page, Car Research Certified Landing Page | None | Any | Dependent on ad product | National | Third Party, Site-served, agency tracking tags optional | 300x250, 320x50, Custom, 1024x60, 767x195 | 10 business days | ATC | 2020 Audience | Onsite | Standard | PSP Considering – ton | Apps | Leaderboard (320×50) | Dependent on ad product | All possible options are available | CPO | Yes | ||
| Certified Pre-Owned (CPO) Education Sponsorship – 2019 | Unassigned, reach out to Ad Product Team | Lower Funnel, Upper Funnel, Offsite | Used, Homepage, Offsite | Desktop, Tablet, Mobile | Certified, National/Tier 1 | Homepage, Search Form, Car Research Certified Comparison, Car Research Used Landing Page | None | 1 month minimum | Sponsorship, Exclusive: 100% of impressions | National | Site-served, agency tracking tags optional, Third Party | 300x250, 728x90, 320x50, 1024x682, 248x225, Tool Tip, Make Logo, Featured Article | Requires custom schedule | ATC | 2020 Audience | Onsite | Standard | PSP Considering – ton | Apps | Leaderboard (320×50) |
ATC | Upper Funnel | CPO Education Sponsorship | Base | Car Research Used + Certified + Compare Certified Programs | 2×2 Hero + 4×4 Sponsored Article + 5×5 Make Link + 300×250, ATC | Upper Funnel | CPO Education Sponsorship | Base | Home Page Promoted Article | 6×6, ATC | Upper Funnel | CPO Education Sponsorship | Base | Home Page | 5×5, ATC | Upper Funnel | CPO Education Sponsorship | Base | Search Form Tool Tip | CMS, ATC | Upper Funnel | CPO Education Sponsorship | Max | Car Research Used + Certified + Compare Certified Programs | 2×2 Hero + 4×4 Sponsored Article + 5×5 Make Link + 300×250, ATC | Upper Funnel | CPO Education Sponsorship | Max | Home Page Promoted Article | 6×6, ATC | Upper Funnel | CPO Education Sponsorship | Max | Home Page | 5×5, ATC | Upper Funnel | CPO Education Sponsorship | Max | Search Form Tool Tip | CMS, ATC | Upper Funnel | CPO Education Sponsorship | Max | Audience Onsite Premium | *SIZE*, ATC | Upper Funnel | CPO Education Sponsorship | Max | Audience Onsite Premium | Apps | 320×50 + 320×250 |
Sponsorship | Dependent on ad product | CPO | Yes | |
| Certified Pre-Owned (CPO) Segment Sponsorship – 2019 | Unassigned, reach out to Ad Product Team | Lower Funnel | Used | Desktop, Tablet, Mobile | National/Tier 1, Certified | Advanced Search Form, Audience Premium: Upgrade, Homepage, Promoted Content – Off-Site, Audience Offsite | Convertible, Sedan, Van/Minivan, Coupe, SUV/Crossover, Wagon, Hatchback, Truck, Hybrid/Electric, Luxury, Commercial | Any | Standard, Non-exclusive: less than 100% of available impressions | National | Third Party | 300x250, Style Selector, 728x90, 320x50, 320x90, 728x200, 306x435 | 10 business days |
ATC | Segment Spon – Certified | Audience | Audience Extension | Coupe + Hatchback (*SIZE*), ATC | Segment Spon – Certified | Audience | Audience Extension | Luxury (*SIZE*), ATC | Segment Spon – Certified | Audience | Audience Extension | SUV_Crossover + AWD_4WD (*SIZE*), ATC | Segment Spon – Certified | Audience | Audience Extension | Sedan (*SIZE*), ATC | Segment Spon – Certified | Audience | Audience Extension | Truck (*SIZE*), ATC | Segment Spon – Certified | Audience | Audience Extension | Van_Minivan (*SIZE*), ATC | Segment Spon – Certified | Audience | Onsite – Premium | Coupe + Hatchback (300×250 + 728×90 + 728×92 + 320×50 + 320×136 + 320×250), ATC | Segment Spon – Certified | Audience | Onsite – Premium | Coupe + Hatchback (320×50 + 320×136 + 320×250), ATC | Segment Spon – Certified | Audience | Onsite – Premium | Luxury (300×250 + 728×90 + 728×92 + 320×50 + 320×136 + 320×250), ATC | Segment Spon – Certified | Audience | Onsite – Premium | Luxury (320×50 + 320×136 + 320×250), ATC | Segment Spon – Certified | Audience | Onsite – Premium | SUV_Crossover + AWD_4WD (300×250 + 728×90 + 728×92 + 320×50 + 320×136 + 320×250), ATC | Segment Spon – Certified | Audience | Onsite – Premium | SUV_Crossover + AWD_4WD (320×50 + 320×136 + 320×250), ATC | Segment Spon – Certified | Audience | Onsite – Premium | Sedan (300×250 + 728×90 + 728×92 + 320×50 + 320×136 + 320×250), ATC | Segment Spon – Certified | Audience | Onsite – Premium | Sedan (320×50 + 320×136 + 320×250), ATC | Segment Spon – Certified | Audience | Onsite – Premium | Truck (300×250 + 728×90 + 728×92 + 320×50 + 320×136 + 320×250), ATC | Segment Spon – Certified | Audience | Onsite – Premium | Truck (320×50 + 320×136 + 320×250), ATC | Segment Spon – Certified | Audience | Onsite – Premium | Van_Minivan (300×250 + 728×90 + 728×92 + 320×50 + 320×136 + 320×250), ATC | Segment Spon – Certified | Audience | Onsite – Premium | Van_Minivan (320×50 + 320×136 + 320×250), ATC | Segment Spon – Certified | Searchform | Coupe + Hatchback | Coupe + Hatchback (300×250 + 300×600), ATC | Segment Spon – Certified | Searchform | SUV_Crossover | SUV_Crossover (300×250 + 300×600), ATC | Segment Spon – Certified | Searchform | Sedan | Sedan (300×250 + 300×600), ATC | Segment Spon – Certified | Searchform | Truck | Truck (300×250 + 300×600), ATC | Segment Spon – Certified | Searchform | Van_Minivan | Van_Minivan (300×250 + 300×600) |
Sponsorship | Dependent on ad product | None | Yes | ||
| Certified Warranty Indicator – Enhancement to Certified Partnership – 2019 | Unassigned, reach out to Ad Product Team | Lower Funnel | Used | Desktop, Tablet, Mobile | Certified, National/Tier 1 | Vehicle Details Page | None | Any | Sponsorship, Exclusive: 100% of impressions | National, DMA | Site-served, agency tracking tags optional | Custom | 25 business days | Sponsorship | None | CPO | Yes | |||
| Conquest – 2019 | Unassigned, reach out to Ad Product Team | Lower Funnel | New, Used | Desktop, Tablet, Mobile | National/Tier 1, Regional/Tier 2, Certified, Major Accounts | Search Form, Make Search Page, Vehicle Details Page, Audience Offsite, Audience Premium: Upgrade | None | Any | Standard, Non-exclusive: less than 100% of available impressions | National | Third Party, plus backup GIF | 300x250, 300x600, 728x90, 728x200, 306x435, 320x50 | 5 business days |
ATC | Conquest | Tier 1 | *SIZE*, ATC | Conquest | Tier 1 | Make + Model | *SIZE*, ATC | Conquest | Tier 1 | Make + Model | Apps | *SIZE*, ATC | Conquest | Tier 1 | Make + Model | SRP Top Leaderboard | 728×90 and 320×50, ATC | Conquest | Tier 1 | Make + Model | SRP Top Leaderboard | 728×90 and 320×50, ATC | Conquest | Tier 1 | Market Segment | *SIZE*, ATC | Conquest | Tier 1 | Market Segment | Apps | *SIZE*, ATC | Conquest | Tier 1 | Market Segment | SRP Top Leaderboard | 728×90 and 320×50, ATC | Conquest | Tier 1 | Top Leaderboard (728×90), ATC | Conquest | Tier 2 | Make + Model | *SIZE*, ATC | Conquest | Tier 2 | Make + Model | Apps | *SIZE*, ATC | Conquest | Tier 2 | Make + Model | SRP Top Leaderboard | 728×90 and 320×50, ATC | Conquest | Tier 2 | Market Segment | *SIZE*, ATC | Conquest | Tier 2 | Market Segment | Apps | *SIZE*, ATC | Conquest | Tier 2 | Market Segment | SRP Top Leaderboard | 728×90 and 320×50 |
Standard | None | Tier 1 | N/A | ||
| Half Page – 2019 | Unassigned, reach out to Ad Product Team | Upper Funnel | Other | Desktop, Tablet | National/Tier 1, Regional/Tier 2, Certified, Major Accounts | Search Form | None | 1 month | Dependent on ad product | National, DMA | Third Party | 300x600 | 5 business days | Dependent on ad product | None | None | Yes | |||
| Homepage Sponsorship – Premium Offsite: Brand Converter – 2019 | Unassigned, reach out to Ad Product Team | Upper Funnel, Offsite | Offsite, Homepage | Desktop, Tablet, Mobile | National/Tier 1, Certified, Regional/Tier 2 | Homepage | None | Dependent on ad product | Sponsorship, Exclusive: 100% of impressions, Standard, Non-exclusive: less than 100% of available impressions | National | Third Party, Site-served, agency tracking tags optional | Search Links, 728x90, 320x50, 306x435, 300x50, 728x200, Make/model links + OEM logo | 10 business days |
ATC | Upper Funnel | Home page Premium Brand Converter | Base | Advanced Search Form | 2×2 Make Link + 3×3 Model Link, ATC | Upper Funnel | Home page Premium Brand Converter | Base | Advanced Search Form | 300×600, ATC | Upper Funnel | Home page Premium Brand Converter | Base | Home Page | 2×2 Hero + 3×3 Make_Model Links + 728×90 + 320×50, ATC | Upper Funnel | Home page Premium Brand Converter | Base | Home Page | Apps | 320×50, ATC | Upper Funnel | Home page Premium Brand Converter | Max | Advanced Search Form | 2×2 Make Link + 3×3 Model Link, ATC | Upper Funnel | Home page Premium Brand Converter | Base | SRP All + New | 728×90 + 320×50 + 728×200 + 306×435, ATC | Upper Funnel | Home page Premium Brand Converter | Max | Advanced Search Form | 300×600, ATC | Upper Funnel | Home page Premium Brand Converter | Max | Home Page | 2×2 Hero + 3×3 Make_Model Links + 728×90 + 320×50, ATC | Upper Funnel | Home page Premium Brand Converter | Max | Home Page | Apps | 320×50, ATC | Upper Funnel | Home page Premium Brand Converter | Max | SRP All + New | 728×90, ATC | Upper Funnel | Home page Premium Brand Converter | Max | Audience Onsite Premium | *SIZE*, ATC | Upper Funnel | Home page Premium Brand Converter | Max | Audience Onsite Premium | Apps | 320×50 + 320×250 |
Sponsorship | None | None | N/A | ||
| Homepage Sponsorship Premium Onsite: Endemic Converter – 2019 | Unassigned, reach out to Ad Product Team | Upper Funnel, Offsite | Homepage, Advanced Search Form, Promoted Content | Desktop, Tablet, Mobile | National/Tier 1 | Homepage, Advanced Search Form, Audience Premium: Upgrade, Promoted Content – Off-Site | None | 1 week minimum | Sponsorship, Exclusive: 100% of impressions | National | Site-served, agency tracking tags optional, Third Party | 728x90, 320x50, 300x250, 300x600, 1300x475, Search Links, Make/model links + OEM logo, 2x2, 3x3 | 8 weeks |
ATC | Upper Funnel | Home page Premium Endemic Converter | Base | Advanced Search Form | 2×2 Make Link + 3×3 Model Link, ATC | Upper Funnel | Home page Premium Endemic Converter | Base | Home Page | 2×2 Hero + 3×3 Make_Model Links + 728×90 + 320×50, ATC | Upper Funnel | Home page Premium Endemic Converter | Base | Home Page | Apps | 320×50, ATC | Upper Funnel | Home page Premium Endemic Converter | Max | Advanced Search Form | 2×2 Make Link + 3×3 Model Link, ATC | Upper Funnel | Home page Premium Endemic Converter | Max | Home Page | 2×2 Hero + 3×3 Make_Model Links + 728×90 + 320×50, ATC | Upper Funnel | Home page Premium Endemic Converter | Max | Home Page | Apps | 320×50, ATC | Upper Funnel | Home page Premium Endemic Converter | Max | Promoted Content | Article |
Sponsorship | Dependent on ad product | Tier 1 | Yes | ||
| Inventory Search 300×175 – 2019 | Unassigned, reach out to Ad Product Team | Upper Funnel | New, Used | Desktop, Tablet | National/Tier 1, Regional/Tier 2 | Search Form | None | 1 month | Dependent on ad product | National | Site-served, agency tracking tags optional, Third Party | 300x175, 300x250 | 10 business days |
ATC | Conquest | Tier 1 | Make + Model | *SIZE*, ATC | Conquest | Tier 1 | Make + Model | Apps | *SIZE*, ATC | Conquest | Tier 1 | Market Segment | *SIZE*, ATC | Conquest | Tier 1 | Market Segment | Apps | *SIZE* |
Standard | None | None | Yes | ||
| Locked Leaderboard – 2019 | Unassigned, reach out to Ad Product Team | Lower Funnel | Used, New | Desktop, Tablet, Mobile | National/Tier 1, Regional/Tier 2, Certified, Major Accounts | Search Results Page | None | Any | Standard, Non-exclusive: less than 100% of available impressions | National | Third Party | 728x90, 320x50 | 5 business days | Standard | None | None | Yes | |||
| Medium Rectangle 300×250 – 2019, 2020 | Unassigned, reach out to Ad Product Team | Upper Funnel, Lower Funnel | New, Used | Desktop, Tablet, Mobile | National/Tier 1, Regional/Tier 2, Local Reseller/Tier 3, Certified, Major Accounts | All available pages | None | 1 month, 1 week (Wed-Tue) | Standard, Non-exclusive: less than 100% of available impressions, Sponsorship, Exclusive: 100% of impressions | National | Third Party | 300x250 | 5 business days |
ATC | 2020 CPO Retention/Conquest | Certified | Standard | Mrec (300×250), ATC | 2020 CPO Retention | Certified | T1 Exclusive | Mrec (300×250), ATC | 2020 CPO Retention | Certified | T2 Exclusive | Mrec (300×250), ATC | 2020 CPO Sponsorship | Certified Pre-Owned SLP | Exclusive | Mrec (300×250), ATC | 2020 Retention | All + New | T1 Exclusive | Mrec (300×250), ATC | 2020 Retention | All + New | T2 Exclusive | Mrec (300×250), ATC | 2020 Segment Sponsorship | Sedan | Research Article | Exclusive | Desktop | Mrec (300×250), ATC | Audience | AXO | RON | Mrec (300×250), ATC | Audience | Audience Extension | RON | Mrec (300×250), ATC | Audience | Onsite – Promoted Content | Editorial | Mrec (300×250), ATC | Audience | Onsite | MRec 300×250, ATC | Editorial Content | Promoted Content | Mrec (300×250), ATC | Other | PG – StateFarm Bundle | 728×90 +300×250 +320×50, ATC | Upper Funnel | CPO Education Sponsorship | Base | Car Research Used + Certified + Compare Certified Programs | 2×2 Hero + 4×4 Sponsored Article + 5×5 Make Link + 300×250, ATC | Upper Funnel | CPO Education Sponsorship | Max | Car Research Used + Certified + Compare Certified Programs | 2×2 Hero + 4×4 Sponsored Article + 5×5 Make Link + 300×250, ATC | Upper Funnel | CPO Segment Sponsorship | Coupe + Hatchback | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | CPO Segment Sponsorship | Coupe + Hatchback | Search Form | Exclusive | 300×250 + 300×600, ATC | Upper Funnel | CPO Segment Sponsorship | Luxury | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | CPO Segment Sponsorship | SUV_Crossover + AWD_4WD | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | CPO Segment Sponsorship | SUV_Crossover | Search Form | Exclusive | 300×250 + 300×600, ATC | Upper Funnel | CPO Segment Sponsorship | Sedan | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | CPO Segment Sponsorship | Sedan | Search Form | Exclusive | 300×250 + 300×600, ATC | Upper Funnel | CPO Segment Sponsorship | Truck | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | CPO Segment Sponsorship | Truck | Search Form | Exclusive | 300×250 + 300×600, ATC | Upper Funnel | CPO Segment Sponsorship | Van_Minivan | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | CPO Segment Sponsorship | Van_Minivan | Search Form | Exclusive | 300×250 + 300×600, ATC | Upper Funnel | Momentum Sponsorship | Base | Car Research Browse + New | 2×2 Hero + 4×4 Sponsored Article + 5×5 Make Link + 300×250, ATC | Upper Funnel | Momentum Sponsorship | Max | Car Research Browse + New | 2×2 Hero + 4×4 Sponsored Article + 5×5 Make Link + 300×250, ATC | Upper Funnel | New Car Education Sponsorship | Base | Car Research Browse + New | 2×2 Hero + 4×4 Sponsored Article + 5×5 Make Link + 300×250, ATC | Upper Funnel | New Car Education Sponsorship | Max | Car Research Browse + New | 2×2 Hero + 4×4 Sponsored Article + 5×5 Make Link + 300×250, ATC | Upper Funnel | New Car Segment Sponsorship | Commercial | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | New Car Segment Sponsorship | Commercial | Research Article | 300×250, ATC | Upper Funnel | New Car Segment Sponsorship | Commercial | Style Page | Exclusive | 300×250 + 300×600 + 990×233, ATC | Upper Funnel | New Car Segment Sponsorship | Commercial | Style Page | Standard | 300×250 + 300×600 + 990×233, ATC | Upper Funnel | New Car Segment Sponsorship | Coupe + Hatchback | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | New Car Segment Sponsorship | Coupe + Hatchback | Research Article | 300×250, ATC | Upper Funnel | New Car Segment Sponsorship | Coupe + Hatchback | Search Form + Style Page | Exclusive | 300×250 + 300×600 + 990×233, ATC | Upper Funnel | New Car Segment Sponsorship | Hybrid_Electric | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | New Car Segment Sponsorship | Hybrid_Electric | Research Article | 300×250, ATC | Upper Funnel | New Car Segment Sponsorship | Hybrid_Electric | Style Page | Exclusive | 300×250 + 300×600 + 990×233, ATC | Upper Funnel | New Car Segment Sponsorship | Hybrid_Electric | Style Page | Standard | 300×250 + 300×600 + 990×233, ATC | Upper Funnel | New Car Segment Sponsorship | Luxury SUV | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | New Car Segment Sponsorship | Luxury SUV | Research Article | 300×250, ATC | Upper Funnel | New Car Segment Sponsorship | Luxury Sedan | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | New Car Segment Sponsorship | Luxury Sedan | Research Article | 300×250, ATC | Upper Funnel | New Car Segment Sponsorship | Luxury Sedan | Style Page | Exclusive | 300×250 + 300×600 + 990×233, ATC | Upper Funnel | New Car Segment Sponsorship | Luxury Sedan | Style Page | Standard | 300×250 + 300×600 + 990×233, ATC | Upper Funnel | New Car Segment Sponsorship | Sedan | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | New Car Segment Sponsorship | Sedan | Research Article | 300×250, ATC | Upper Funnel | New Car Segment Sponsorship | Sedan | Search Form + Style Page | Exclusive | 300×250 + 300×600 + 990×233, ATC | Upper Funnel | New Car Segment Sponsorship | SUV_Crossover + AWD_4WD | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | New Car Segment Sponsorship | SUV_Crossover + AWD_4WD | Research Article | 300×250, ATC | Upper Funnel | New Car Segment Sponsorship | SUV_Crossover + AWD_4WD | Search Form + Style Page | Exclusive | 300×250 + 300×600 + 990×233, ATC | Upper Funnel | New Car Segment Sponsorship | Truck | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | New Car Segment Sponsorship | Truck | Research Article | 300×250, ATC | Upper Funnel | New Car Segment Sponsorship | Truck | Search Form + Style Page | Exclusive | 300×250 + 300×600 + 990×233, ATC | Upper Funnel | New Car Segment Sponsorship | Van_Minivan | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | New Car Segment Sponsorship | Van_Minivan | Research Article | 300×250, ATC | Upper Funnel | New Car Segment Sponsorship | Van_Minivan | Search Form + Style Page | Exclusive | 300×250 + 300×600 + 990×233, ATX | Display | Homepage | 300×250, ATC | 2020 Audience | Onsite | Standard | PSP Considering – ton | Mrec (300×250), ATC | 2020 Audience | Onsite | Standard | PSP Deflecting – too | Mrec (300×250), ATC | 2020 Audience | Onsite | Standard | PSP Disregarding – toc | Mrec (300×250), ATC | 2020 Audience | Onsite | Standard | PSP Undecided Equally Considering – toi | Mrec (300×250), ATC | 2020 Audience | Onsite | Standard | RO BT | Mrec (300×250), ATC | 2020 CPO Retention | Used | T1 Exclusive | Mrec (300×250), ATC | 2020 CPO Retention/Conquest | Used | Standard | Mrec (300×250), ATC | 2020 CPO Sponsorship | Used Cars SLP | Exclusive | Mrec (300×250), ATC | 2020 Retention/Conquest | All + New | Standard | Mrec (300×250), ATC | 2020 Segment Sponsorship | Convertible | Car Research by Style Landing Page | Exclusive | Mrec (300×250), ATC | 2020 Segment Sponsorship | Convertible | Research Article | Exclusive | Desktop | Mrec (300×250), ATC | 2020 Segment Sponsorship | Coupe | Car Research by Style Landing Page | Exclusive | Mrec (300×250), ATC | 2020 Segment Sponsorship | Coupe | Research Article | Exclusive | Desktop | Mrec (300×250), ATC | 2020 Segment Sponsorship | Hatchback | Car Research by Style Landing Page | Exclusive | Mrec (300×250), ATC | 2020 Segment Sponsorship | Hatchback | Research Article | Exclusive | Desktop | Mrec (300×250), ATC | 2020 Segment Sponsorship | Luxury SUV | Car Research by Style Landing Page | Exclusive | Desktop + Mobile | Mrec (300×250), ATC | 2020 Segment Sponsorship | Luxury SUV | Research Article | Exclusive | Desktop | Mrec (300×250), ATC | 2020 Segment Sponsorship | SUV_Crossover | Car Research by Style Landing Page | Exclusive | Mrec (300×250), ATC | 2020 Segment Sponsorship | SUV_Crossover | Research Article | Exclusive | Desktop | Mrec (300×250), ATC | 2020 Segment Sponsorship | Sedan | Car Research by Style Landing Page | Exclusive | Mrec (300×250), ATC | 2020 Segment Sponsorship | Truck | Car Research by Style Landing Page | Exclusive | Mrec (300×250), ATC | 2020 Segment Sponsorship | Truck | Research Article | Exclusive | Desktop | Mrec (300×250), ATC | 2020 Segment Sponsorship | Van_Minivan | Car Research by Style Landing Page | Exclusive | Mrec (300×250), ATC | 2020 Segment Sponsorship | Van_Minivan | Research Article | Exclusive | Desktop | Mrec (300×250), ATC | 2020 Segment Sponsorship | Wagon | Car Research by Style Landing Page | Exclusive | Mrec (300×250), ATC | 2020 Segment Sponsorship | Wagon | Research Article | Exclusive | Desktop | Mrec (300×250), ATC | Upper Funnel | UF Other | Promoted Content 300×250, ATX | Display | Run Of | Site | 300×250 |
Standard, Sponsorship | None | None | Yes | ||
| Momentum – 2019 | Unassigned, reach out to Ad Product Team | Upper Funnel | Homepage | Desktop, Tablet, Mobile | National/Tier 1 | Homepage, Car Research New Car Landing Page, Car Research Browse Landing Page, Search Results, Search Form | None | 1 week minimum | Sponsorship, Exclusive: 100% of impressions | National | Site-served, agency tracking tags optional, Third Party | Pre-populated Make Search, Pre-populated Model Search, 1300x475, 728x90, Make/model links + OEM logo, 320x50, 306x435, 728x200, 1024x682, Top article locked | Requires custom schedule | Sponsorship | All possible options are available | Tier 1 | Yes | |||
| New Car Education Sponsorship- 2019 | Unassigned, reach out to Ad Product Team | Upper Funnel, Lower Funnel | New | Desktop, Tablet, Mobile | National/Tier 1 | Homepage, Car Research Browse Landing Page, Promoted Content – Off-Site, Optional: Premium Audience Booster | None | 1 month | Sponsorship, Exclusive: 100% of impressions | National | Site-served, agency tracking tags optional, Third Party | 1024x682, 300x250, 300x600, Make Logo, Top article locked, 728x90, 320x50, 320x90 | 10 business days |
ATC | Upper Funnel | New Car Education Sponsorship | Base | Car Research Browse + New | 2×2 Hero + 4×4 Sponsored Article + 5×5 Make Link + 300×250, ATC | Upper Funnel | New Car Education Sponsorship | Base | Home Page | Article, ATC | Upper Funnel | CPO Segment Sponsorship | SUV_Crossover + AWD_4WD | Promoted Content Offsite | *SIZE*, ATC | Upper Funnel | New Car Education Sponsorship | Max | Car Research Browse + New | 2×2 Hero + 4×4 Sponsored Article + 5×5 Make Link + 300×250 |
Sponsorship | All possible options are available | None | N/A | ||
| New Car Segment Sponsorship – 2019 | Unassigned, reach out to Ad Product Team | Lower Funnel | New | Desktop, Tablet, Mobile | National/Tier 1 | Advanced Search Form, Segment pages, Audience Premium: Upgrade, Audience Offsite, Promoted Content – Off-Site, Upgrade: Homepage Segment Selector, Upgrade available on 300x250 sponsorships and make/model pages | Commercial, Coupe/Hatchback, Hybrid/Electric, Luxury SUV, Luxury Car, Sedan, Truck, Van/Minivan, SUV/Crossover/AWD/4WD | 1 month | Sponsorship, Exclusive: 100% of impressions | National | Third Party, Site-served, agency tracking tags optional | 300x250, 300x600, 320x50, 728x90, 990x233, Custom, 306x435, 728x200, 1300x300, 400x50 | 10 business days |
ATC | Upper Funnel | New Car Segment Sponsorship | Commercial | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | New Car Segment Sponsorship | Commercial | Audience Onsite | Apps | 320×50 + 320×250, ATC | Upper Funnel | New Car Segment Sponsorship | Commercial | Home Page Style Selector | 4×4, ATC | Upper Funnel | New Car Segment Sponsorship | Commercial | Research Article | 300×250, ATC | Upper Funnel | New Car Segment Sponsorship | Commercial | Style Page | Exclusive | 300×250 + 300×600 + 990×233, ATC | Upper Funnel | New Car Segment Sponsorship | Commercial | Style Page | Standard | 300×250 + 300×600 + 990×233, ATC | Upper Funnel | New Car Segment Sponsorship | Coupe + Hatchback | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | New Car Segment Sponsorship | Coupe + Hatchback | Audience Onsite | Apps | 320×50 + 320×250, ATC | Upper Funnel | New Car Segment Sponsorship | Coupe + Hatchback | Home Page Style Selector | 4×4, ATC | Upper Funnel | New Car Segment Sponsorship | Coupe + Hatchback | Research Article | 300×250, ATC | Upper Funnel | New Car Segment Sponsorship | Coupe + Hatchback | Search Form + Style Page | Exclusive | 300×250 + 300×600 + 990×233, ATC | Upper Funnel | New Car Segment Sponsorship | Hybrid_Electric | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | New Car Segment Sponsorship | Hybrid_Electric | Audience Onsite | Apps | 320×50 + 320×250, ATC | Upper Funnel | New Car Segment Sponsorship | Hybrid_Electric | Home Page Style Selector | 4×4, ATC | Upper Funnel | New Car Segment Sponsorship | Hybrid_Electric | Research Article | 300×250, ATC | Upper Funnel | New Car Segment Sponsorship | Hybrid_Electric | Style Page | Exclusive | 300×250 + 300×600 + 990×233, ATC | Upper Funnel | New Car Segment Sponsorship | Hybrid_Electric | Style Page | Standard | 300×250 + 300×600 + 990×233, ATC | Upper Funnel | New Car Segment Sponsorship | Luxury Sedan | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | New Car Segment Sponsorship | Luxury Sedan | Audience Onsite | Apps | 320×50 + 320×250, ATC | Upper Funnel | New Car Segment Sponsorship | Luxury Sedan | Home Page Style Selector | 4×4, ATC | Upper Funnel | New Car Segment Sponsorship | Luxury SUV | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | New Car Segment Sponsorship | Luxury SUV | Audience Onsite | Apps | 320×50 + 320×250, ATC | Upper Funnel | New Car Segment Sponsorship | Luxury SUV | Home Page Style Selector | 4×4, ATC | Upper Funnel | New Car Segment Sponsorship | Luxury SUV | Research Article | 300×250, ATC | Upper Funnel | New Car Segment Sponsorship | Luxury SUV | Style Page | Exclusive | 990×233, ATC | Upper Funnel | New Car Segment Sponsorship | Luxury SUV | Style Page | Standard | 990×233, ATC | Upper Funnel | New Car Segment Sponsorship | Luxury Sedan | Research Article | 300×250, ATC | Upper Funnel | New Car Segment Sponsorship | Luxury Sedan | Style Page | Exclusive | 300×250 + 300×600 + 990×233, ATC | Upper Funnel | New Car Segment Sponsorship | Luxury Sedan | Style Page | Standard | 300×250 + 300×600 + 990×233, ATC | Upper Funnel | New Car Segment Sponsorship | SUV_Crossover + AWD_4WD | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | New Car Segment Sponsorship | SUV_Crossover + AWD_4WD | Audience Onsite | Apps | 320×50 + 320×250, ATC | Upper Funnel | New Car Segment Sponsorship | SUV_Crossover + AWD_4WD | Home Page Style Selector | 4×4, ATC | Upper Funnel | New Car Segment Sponsorship | SUV_Crossover + AWD_4WD | Research Article | 300×250, ATC | Upper Funnel | New Car Segment Sponsorship | SUV_Crossover + AWD_4WD | Search Form + Style Page | Exclusive | 300×250 + 300×600 + 990×233, ATC | Upper Funnel | New Car Segment Sponsorship | Sedan | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | New Car Segment Sponsorship | Sedan | Audience Onsite | Apps | 320×50 + 320×250, ATC | Upper Funnel | New Car Segment Sponsorship | Sedan | Home Page Style Selector | 4×4, ATC | Upper Funnel | New Car Segment Sponsorship | Sedan | Research Article | 300×250, ATC | Upper Funnel | New Car Segment Sponsorship | Sedan | Search Form + Style Page | Exclusive | 300×250 + 300×600 + 990×233, ATC | Upper Funnel | New Car Segment Sponsorship | Truck | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | New Car Segment Sponsorship | Truck | Audience Onsite | Apps | 320×50 + 320×250, ATC | Upper Funnel | New Car Segment Sponsorship | Truck | Home Page Style Selector | 4×4, ATC | Upper Funnel | New Car Segment Sponsorship | Truck | Research Article | 300×250, ATC | Upper Funnel | New Car Segment Sponsorship | Truck | Search Form + Style Page | Exclusive | 300×250 + 300×600 + 990×233, ATC | Upper Funnel | New Car Segment Sponsorship | Van | Home Page Style Selector | 4×4, ATC | Upper Funnel | New Car Segment Sponsorship | Van_Minivan | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | New Car Segment Sponsorship | Van_Minivan | Audience Onsite | Apps | 320×50 + 320×250, ATC | Upper Funnel | New Car Segment Sponsorship | Van_Minivan | Research Article | 300×250, ATC | Upper Funnel | New Car Segment Sponsorship | Van_Minivan | Search Form + Style Page | Exclusive | 300×250 + 300×600 + 990×233, ATC | Upper Funnel | New Car Segment Sponsorship | Commercial | Audience Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | Commercial | Promoted Content Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | Coupe + Hatchback | Audience Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | Coupe + Hatchback | Promoted Content Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | Coupe + Hatchback | SRP | Exclusive | Suggested Style Filter (2×2) Upgrade, ATC | Upper Funnel | New Car Segment Sponsorship | Hybrid_Electric | Audience Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | Hybrid_Electric | Promoted Content Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | Hybrid_Electric | Promoted Content Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | Luxury SUV | Audience Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | Luxury SUV | Promoted Content Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | Luxury Sedan | Audience Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | Luxury SUV | Promoted Content Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | Luxury Sedan | Promoted Content Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | Luxury Sedan | Promoted Content Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | SUV_Crossover + AWD_4WD | Audience Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | SUV_Crossover + AWD_4WD | Promoted Content Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | SUV_Crossover + AWD_4WD | Promoted Content Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | Sedan | Audience Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | Sedan | Promoted Content Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | Sedan | Promoted Content Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | Sedan | SRP | Exclusive | Suggested Style Filter (2×2) Upgrade, ATC | Upper Funnel | New Car Segment Sponsorship | SUV_Crossover | SRP | Exclusive | Suggested Style Filter (2×2) Upgrade, ATC | Upper Funnel | New Car Segment Sponsorship | Truck | Audience Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | Truck | Promoted Content Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | Truck | Promoted Content Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | Truck | SRP | Exclusive | Suggested Style Filter (2×2) Upgrade, ATC | Upper Funnel | New Car Segment Sponsorship | Van_Minivan | Audience Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | Van_Minivan | Promoted Content Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | Van_Minivan | Promoted Content Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | Van_Minivan | SRP | Exclusive | Suggested Style Filter (2×2) Upgrade, ATC | Segment Spon – New | Audience | Audience Extension | Commercial (*SIZE*), ATC | Segment Spon – New | Audience | Audience Extension | Coupe + Hatchback (*SIZE*), ATC | Segment Spon – New | Audience | Audience Extension | Hybrid_Electric (*SIZE*), ATC | Segment Spon – New | Audience | Audience Extension | Luxury SUV (*SIZE*), ATC | Segment Spon – New | Audience | Audience Extension | Luxury Sedan (*SIZE*), ATC | Segment Spon – New | Audience | Audience Extension | SUV_Crossover + AWD_4WD (*SIZE*), ATC | Segment Spon – New | Audience | Audience Extension | Sedan (*SIZE*), ATC | Segment Spon – New | Audience | Audience Extension | Truck (*SIZE*), ATC | Segment Spon – New | Audience | Audience Extension | Van_Minivan (*SIZE*), ATC | Segment Spon – New | Audience | Onsite – Premium | Commercial (320×50 + 320×136 + 320×250), ATC | Segment Spon – New | Audience | Onsite – Premium | Commercial (300×250 + 728×90 + 728×92 + 320×50 + 320×136 + 320×250), ATC | Segment Spon – New | Audience | Onsite – Premium | Coupe + Hatchback (300×250 + 728×90 + 728×92 + 320×50 + 320×136 + 320×250), ATC | Segment Spon – New | Audience | Onsite – Premium | Coupe + Hatchback (320×50 + 320×136 + 320×250), ATC | Segment Spon – New | Audience | Onsite – Premium | Hybrid_Electric (300×250 + 728×90 + 728×92 + 320×50 + 320×136 + 320×250), ATC | Segment Spon – New | Audience | Onsite – Premium | Hybrid_Electric (320×50 + 320×136 + 320×250), ATC | Segment Spon – New | Audience | Onsite – Premium | Luxury SUV (300×250 + 728×90 + 728×92 + 320×50 + 320×136 + 320×250), ATC | Segment Spon – New | Audience | Onsite – Premium | Luxury SUV (320×50 + 320×136 + 320×250), ATC | Segment Spon – New | Audience | Onsite – Premium | Luxury Sedan (300×250 + 728×90 + 728×92 + 320×50 + 320×136 + 320×250), ATC | Segment Spon – New | Audience | Onsite – Premium | Luxury Sedan (320×50 + 320×136 + 320×250), ATC | Segment Spon – New | Audience | Onsite – Premium | SUV_Crossover + AWD_4WD (300×250 + 728×90 + 728×92 + 320×50 + 320×136 + 320×250), ATC | Segment Spon – New | Audience | Onsite – Premium | SUV_Crossover + AWD_4WD (320×50 + 320×136 + 320×250), ATC | Segment Spon – New | Audience | Onsite – Premium | Sedan (300×250 + 728×90 + 728×92 + 320×50 + 320×136 + 320×250), ATC | Segment Spon – New | Audience | Onsite – Premium | Sedan (320×50 + 320×136 + 320×250), ATC | Segment Spon – New | Audience | Onsite – Premium | Truck (300×250 + 728×90 + 728×92 + 320×50 + 320×136 + 320×250), ATC | Segment Spon – New | Audience | Onsite – Premium | Truck (320×50 + 320×136 + 320×250), ATC | Segment Spon – New | Audience | Onsite – Premium | Van_Minivan (300×250 + 728×90 + 728×92 + 320×50 + 320×136 + 320×250), ATC | Segment Spon – New | Audience | Onsite – Premium | Van_Minivan (320×50 + 320×136 + 320×250), ATC | Segment Spon – New | Research | Commercial (300×250), ATC | Segment Spon – New | Research | Coupe + Hatchback (300×250), ATC | Segment Spon – New | Research | Hybrid_Electric (300×250), ATC | Segment Spon – New | Research | Luxury Sedan (300×250), ATC | Segment Spon – New | Research | SUV_Crossover + AWD_4WD (300×250), ATC | Segment Spon – New | Research | Sedan (300×250), ATC | Segment Spon – New | Research | Truck (300×250), ATC | Segment Spon – New | Research | Van_Minivan (300×250), ATC | Segment Spon – New | Searchform + Style | Coupe + Hatchback (300×250 + 300×600 + 990×233), ATC | Segment Spon – New | Searchform + Style | SUV_Crossover + AWD_4WD (300×250 + 300×600 + 990×233), ATC | Segment Spon – New | Searchform + Style | Sedan (300×250 + 300×600 + 990×233), ATC | Segment Spon – New | Searchform + Style | Truck (300×250 + 300×600 + 990×233), ATC | Segment Spon – New | Searchform + Style | Van_Minivan (300×250 + 300×600 + 990×233), ATC | Segment Spon – New | Style | Commercial (300×250 + 300×600 + 990×233), ATC | Segment Spon – New | Style | Hybrid_Electric (300×250 + 300×600 + 990×233), ATC | Segment Spon – New | Style | Luxury Sedan (300×250 + 300×600 + 990×233) |
Sponsorship | All possible options are available | None | Yes | ||
| Personalized Shopper Profiles – 2019 | Unassigned, reach out to Ad Product Team | Lower Funnel, Upper Funnel | New, Used | Desktop, Tablet, Mobile | National/Tier 1 | All available pages | None | 1 month | Standard, Non-exclusive: less than 100% of available impressions | National, DMA | Third Party | 300x250, 300x600, 320x50, 728x90 | 10 business days |
ATC | Audience | Onsite – Premium | Personalized Shopper Profile (PSP) | *SIZE*, ATC | Audience | Onsite – Premium | Personalized Shopper Profile (PSP) | Apps | *SIZE*, ATC | Audience | Onsite – Price | Personalized Shopper Profile (PSP) | *SIZE*, ATC | Audience | Onsite – Price | Personalized Shopper Profile (PSP) | Apps | *SIZE* |
Standard | None | None | N/A | ||
| Premium Audience/Contextual Bundle – 2019 | Unassigned, reach out to Ad Product Team | Lower Funnel, Upper Funnel | New, Used, Other | Desktop, Tablet, Mobile | National/Tier 1 | Make Subject Page, Search Form, Vehicle Details Page, Optional: Audience Off Site (make/model), Optional: Research/Editorial (make/model contextual target) | None | 1 month | Standard, Non-exclusive: less than 100% of available impressions | National | Third Party | 300x250, 728x90, 320x50, 306x435, 728x200 | 5 business days | Standard | Dependent on ad product | None | N/A | |||
| Programmatic Guaranteed | Unassigned, reach out to Ad Product Team | Lower Funnel, Upper Funnel | New, Used | Desktop, Tablet, Mobile | National/Tier 1, Regional/Tier 2, Certified, Major Accounts, Local Reseller/Tier 3 | Across Awareness Pages (Excludes Homepage) | Car, Convertible, Coupe, Crossover, Hatchback, Sedan, SUV, Truck, Van/Minivan, Wagon, Luxury Car, Luxury SUV, Luxury Car & SUV, Compact SUV/CUV, Compact Car, Midsize SUV/CUV, Fullsize Car | 1 month | Standard, Non-exclusive: less than 100% of available impressions | National, DMA | Third Party | 300x250, 300x600, 320x50 | Reservation |
ATC | 2020 Packages | Pre-Defined | PG | Audience | BT, ATC | 2020 Packages | Pre-Defined | PG | Audience | PSP Considering – ton, ATC | 2020 Packages | Pre-Defined | PG | Audience | PSP Deflecting – too, ATC | 2020 Packages | Pre-Defined | PG | Audience | PSP Disregarding – toc, ATC | 2020 Packages | Pre-Defined | PG | Audience | PSP Undecided Equally Considering – toi, ATC | 2020 Packages | Pre-Defined | PG | Audience | RO, ATC | 2020 Packages | Pre-Defined | PG | Competitive Retention | Leaderboard | Model 1 + Model 2, ATC | 2020 Packages | Pre-Defined | PG | Competitive Retention | SRP All Positions | Model 1 + Model 2, ATC | 2020 Packages | Pre-Defined | PG | Competitive Retention | Superliner | Model 1 + Model 2, ATC | 2020 Packages | Pre-Defined | PG | CPO Retention/Conquest | Certified | T1 + T2, ATC | 2020 Packages | Pre-Defined | PG | CPO Retention/Conquest | Used | T1 + T2, ATC | 2020 Packages | Pre-Defined | PG | Retention/Conquest | All + New | T1 + T2, ATC | 2020 Packages | Pre-Defined | PG | Segment Search | Convertible | All + New, ATC | 2020 Packages | Pre-Defined | PG | Segment Search | Convertible | Certified, ATC | 2020 Packages | Pre-Defined | PG | Segment Search | Convertible | Used, ATC | 2020 Packages | Pre-Defined | PG | Segment Search | Coupe | All + New, ATC | 2020 Packages | Pre-Defined | PG | Segment Search | Coupe | Certified, ATC | 2020 Packages | Pre-Defined | PG | Segment Search | Coupe | Used, ATC | 2020 Packages | Pre-Defined | PG | Segment Search | Hatchback | All + New, ATC | 2020 Packages | Pre-Defined | PG | Segment Search | Hatchback | Certified, ATC | 2020 Packages | Pre-Defined | PG | Segment Search | Hatchback | Used, ATC | 2020 Packages | Pre-Defined | PG | Segment Search | SUV_Crossover | All + New, ATC | 2020 Packages | Pre-Defined | PG | Segment Search | SUV_Crossover | Certified, ATC | 2020 Packages | Pre-Defined | PG | Segment Search | SUV_Crossover | Used, ATC | 2020 Packages | Pre-Defined | PG | Segment Search | Sedan | All + New, ATC | 2020 Packages | Pre-Defined | PG | Segment Search | Sedan | Used, ATC | 2020 Packages | Pre-Defined | PG | Segment Search | Sedan | Certified, ATC | 2020 Packages | Pre-Defined | PG | Segment Search | Truck | All + New, ATC | 2020 Packages | Pre-Defined | PG | Segment Search | Truck | Certified, ATC | 2020 Packages | Pre-Defined | PG | Segment Search | Truck | Used, ATC | 2020 Packages | Pre-Defined | PG | Segment Search | Van_Minivan | All + New, ATC | 2020 Packages | Pre-Defined | PG | Segment Search | Van_Minivan | Certified, ATC | 2020 Packages | Pre-Defined | PG | Segment Search | Van_Minivan | Used, ATC | 2020 Packages | Pre-Defined | PG | Segment Search | Wagon | All + New, ATC | 2020 Packages | Pre-Defined | PG | Segment Search | Wagon | Certified, ATC | 2020 Packages | Pre-Defined | PG | Segment Search | Wagon | Used, ATC | 2020 Packages | Pre-Defined | PG | Subsegment | All + New, ATC | 2020 Packages | Pre-Defined | PG | Subsegment | Certified, ATC | 2020 Packages | Pre-Defined | PG | Subsegment | Used |
ATC | 2020 PG | Audience – Onsite | Standard | PSP Considering – ton | Apps | Leaderboard (320×50), ATC | 2020 PG | Audience – Onsite | Standard | PSP Considering – ton | Filmstrip (300×600), ATC | 2020 PG | Audience – Onsite | Standard | PSP Considering – ton | Leaderboard (728×90 + 320×50), ATC | 2020 PG | Audience – Onsite | Standard | PSP Considering – ton | Mrec (300×250), ATC | 2020 PG | Audience – Onsite | Standard | PSP Considering – ton | Superliner (728×200 + 306×435), ATC | 2020 PG | Audience – Onsite | Standard | PSP Considering – ton | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 PG | Audience – Onsite | Standard | PSP Deflecting – too | Apps | Leaderboard (320×50), ATC | 2020 PG | Audience – Onsite | Standard | PSP Deflecting – too | Filmstrip (300×600), ATC | 2020 PG | Audience – Onsite | Standard | PSP Deflecting – too | Leaderboard (728×90 + 320×50), ATC | 2020 PG | Audience – Onsite | Standard | PSP Deflecting – too | Mrec (300×250), ATC | 2020 PG | Audience – Onsite | Standard | PSP Deflecting – too | Superliner (728×200 + 306×435), ATC | 2020 PG | Audience – Onsite | Standard | PSP Deflecting – too | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 PG | Audience – Onsite | Standard | PSP Disregarding – toc | Apps | Leaderboard (320×50), ATC | 2020 PG | Audience – Onsite | Standard | PSP Disregarding – toc | Filmstrip (300×600), ATC | 2020 PG | Audience – Onsite | Standard | PSP Disregarding – toc | Leaderboard (728×90 + 320×50), ATC | 2020 PG | Audience – Onsite | Standard | PSP Disregarding – toc | Mrec (300×250), ATC | 2020 PG | Audience – Onsite | Standard | PSP Disregarding – toc | Superliner (728×200 + 306×435), ATC | 2020 PG | Audience – Onsite | Standard | PSP Disregarding – toc | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 PG | Audience – Onsite | Standard | Promoted Content – Editorial | Filmstrip (300×600), ATC | 2020 PG | Audience – Onsite | Standard | Promoted Content – Editorial | Mrec (300×250), ATC | 2020 PG | Audience – Onsite | Standard | PSP Undecided Equally Considering – toi | Apps | Leaderboard (320×50), ATC | 2020 PG | Audience – Onsite | Standard | PSP Undecided Equally Considering – toi | Filmstrip (300×600), ATC | 2020 PG | Audience – Onsite | Standard | PSP Undecided Equally Considering – toi | Leaderboard (728×90 + 320×50), ATC | 2020 PG | Audience – Onsite | Standard | PSP Undecided Equally Considering – toi | Mrec (300×250), ATC | 2020 PG | Audience – Onsite | Standard | PSP Undecided Equally Considering – toi | Superliner (728×200 + 306×435), ATC | 2020 PG | Audience – Onsite | Standard | PSP Undecided Equally Considering – toi | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 PG | Audience – Onsite | Standard | RO BT | Apps | Leaderboard (320×50), ATC | 2020 PG | Audience – Onsite | Standard | RO BT | Filmstrip (300×600), ATC | 2020 PG | Audience – Onsite | Standard | RO BT | Leaderboard (728×90 + 320×50), ATC | 2020 PG | Audience – Onsite | Standard | RO BT | Superliner (728×200 + 306×435), ATC | 2020 PG | Audience – Onsite | Standard | RO BT | Mrec (300×250), ATC | 2020 PG | Audience – Onsite | Standard | RO BT | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 PG | CPO Retention/Conquest | Certified | Standard | Apps – SRP | Leaderboard (320×50), ATC | 2020 PG | CPO Retention/Conquest | Certified | Standard | Apps – VDP | Leaderboard (320×50), ATC | 2020 PG | CPO Retention/Conquest | Certified | Standard | Leaderboard (728×90 + 320×50), ATC | 2020 PG | CPO Retention/Conquest | Certified | Standard | Mrec (300×250), ATC | 2020 PG | CPO Retention/Conquest | Certified | Standard | Superliner (728×200 + 306×435), ATC | 2020 PG | CPO Retention/Conquest | Certified | Standard | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 PG | CPO Retention/Conquest | Used | Standard | Apps – SRP | Leaderboard (320×50), ATC | 2020 PG | CPO Retention/Conquest | Used | Standard | Apps – VDP | Leaderboard (320×50), ATC | 2020 PG | CPO Retention/Conquest | Used | Standard | Leaderboard (728×90 + 320×50), ATC | 2020 PG | CPO Retention/Conquest | Used | Standard | Mrec (300×250), ATC | 2020 PG | CPO Retention/Conquest | Used | Standard | Superliner (728×200 + 306×435), ATC | 2020 PG | CPO Retention/Conquest | Used | Standard | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 PG | Retention | YMM + YMMT | Standard | STM (Proxy for 1×1), ATC | 2020 PG | Retention/Conquest | All + New | Standard | Apps – SRP | Leaderboard (320×50), ATC | 2020 PG | Retention/Conquest | All + New | Standard | Apps – VDP | Leaderboard (320×50), ATC | 2020 PG | Retention/Conquest | All + New | Standard | Leaderboard (728×90 + 320×50), ATC | 2020 PG | Retention/Conquest | All + New | Standard | Mrec (300×250), ATC | 2020 PG | Retention/Conquest | All + New | Standard | Superliner (728×200 + 306×435), ATC | 2020 PG | Retention/Conquest | All + New | Standard | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 PG | Subsegment | Market Segment | Standard | Apps | Leaderboard (320×50), ATC | 2020 PG | Subsegment | Market Segment | Standard | Filmstrip (300×600), ATC | 2020 PG | Subsegment | Market Segment | Standard | Leaderboard (728×90 + 320×50), ATC | 2020 PG | Subsegment | Market Segment | Standard | Mrec (300×250), ATC | 2020 PG | Subsegment | Market Segment | Standard | Superliner (728×200 + 306×435), ATC | 2020 PG | Subsegment | Market Segment | Standard | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 PG | Segment Search | Convertible | All + New | Apps | Leaderboard (320×50), ATC | 2020 PG | Segment Search | Convertible | All + New | SRP DLR Filmstrip (300×600), ATC | 2020 PG | Segment Search | Convertible | All + New | Leaderboard (728×90 + 320×50), ATC | 2020 PG | Segment Search | Convertible | All + New | Superliner (728×200), ATC | 2020 PG | Segment Search | Convertible | Certified | Apps | Leaderboard (320×50), ATC | 2020 PG | Segment Search | Convertible | Certified | Filmstrip (300×600), ATC | 2020 PG | Segment Search | Convertible | Certified | Leaderboard (728×90 + 320×50), ATC | 2020 PG | Segment Search | Convertible | Certified | Superliner (728×200), ATC | 2020 PG | Segment Search | Convertible | Used | Apps | Leaderboard (320×50), ATC | 2020 PG | Segment Search | Convertible | Used | Filmstrip (300×600), ATC | 2020 PG | Segment Search | Convertible | Used | Leaderboard (728×90 + 320×50), ATC | 2020 PG | Segment Search | Convertible | Used | Superliner (728×200), ATC | 2020 PG | Segment Search | Coupe | All + New | Apps | Leaderboard (320×50), ATC | 2020 PG | Segment Search | Coupe | All + New | Filmstrip (300×600), ATC | 2020 PG | Segment Search | Coupe | All + New | Leaderboard (728×90 + 320×50), ATC | 2020 PG | Segment Search | Coupe | All + New | Superliner (728×200), ATC | 2020 PG | Segment Search | Coupe | Certified | Apps | Leaderboard (320×50), ATC | 2020 PG | Segment Search | Coupe | Certified | Filmstrip (300×600), ATC | 2020 PG | Segment Search | Coupe | Certified | Leaderboard (728×90 + 320×50), ATC | 2020 PG | Segment Search | Coupe | Certified | Superliner (728×200), ATC | 2020 PG | Segment Search | Coupe | Used | Apps | Leaderboard (320×50), ATC | 2020 PG | Segment Search | Coupe | Used | Filmstrip (300×600), ATC | 2020 PG | Segment Search | Coupe | Used | Leaderboard (728×90 + 320×50), ATC | 2020 PG | Segment Search | Coupe | Used | Superliner (728×200), ATC | 2020 PG | Segment Search | Hatchback | All + New | Apps | Leaderboard (320×50), ATC | 2020 PG | Segment Search | Hatchback | All + New | Filmstrip (300×600), ATC | 2020 PG | Segment Search | Hatchback | All + New | Leaderboard (728×90 + 320×50), ATC | 2020 PG | Segment Search | Hatchback | All + New | Superliner (728×200), ATC | 2020 PG | Segment Search | Hatchback | Certified | Apps | Leaderboard (320×50), ATC | 2020 PG | Segment Search | Hatchback | Certified | Filmstrip (300×600), ATC | 2020 PG | Segment Search | Hatchback | Certified | Leaderboard (728×90 + 320×50), ATC | 2020 PG | Segment Search | Hatchback | Certified | Superliner (728×200), ATC | 2020 PG | Segment Search | Hatchback | Used | Apps | Leaderboard (320×50), ATC | 2020 PG | Segment Search | Hatchback | Used | Filmstrip (300×600), ATC | 2020 PG | Segment Search | Hatchback | Used | Leaderboard (728×90 + 320×50), ATC | 2020 PG | Segment Search | Hatchback | Used | Superliner (728×200), ATC | 2020 PG | Segment Search | Sedan | All + New | Apps | Leaderboard (320×50), ATC | 2020 PG | Segment Search | Sedan | All + New | Filmstrip (300×600), ATC | 2020 PG | Segment Search | Sedan | All + New | Leaderboard (728×90 + 320×50), ATC | 2020 PG | Segment Search | Sedan | All + New | Superliner (728×200), ATC | 2020 PG | Segment Search | Sedan | Certified | Apps | Leaderboard (320×50), ATC | 2020 PG | Segment Search | Sedan | Certified | Filmstrip (300×600), ATC | 2020 PG | Segment Search | Sedan | Certified | Leaderboard (728×90 + 320×50), ATC | 2020 PG | Segment Search | Sedan | Certified | Superliner (728×200), ATC | 2020 PG | Segment Search | SUV_Crossover | All + New | Apps | Leaderboard (320×50), ATC | 2020 PG | Segment Search | SUV_Crossover | All + New | Filmstrip (300×600), ATC | 2020 PG | Segment Search | SUV_Crossover | All + New | Leaderboard (728×90 + 320×50), ATC | 2020 PG | Segment Search | SUV_Crossover | All + New | Superliner (728×200), ATC | 2020 PG | Segment Search | SUV_Crossover | Certified | Apps | Leaderboard (320×50), ATC | 2020 PG | Segment Search | SUV_Crossover | Certified | Filmstrip (300×600), ATC | 2020 PG | Segment Search | SUV_Crossover | Certified | Leaderboard (728×90 + 320×50), ATC | 2020 PG | Segment Search | SUV_Crossover | Certified | Superliner (728×200), ATC | 2020 PG | Segment Search | SUV_Crossover | Used | Apps | Leaderboard (320×50), ATC | 2020 PG | Segment Search | SUV_Crossover | Used | Filmstrip (300×600), ATC | 2020 PG | Segment Search | SUV_Crossover | Used | Leaderboard (728×90 + 320×50), ATC | 2020 PG | Segment Search | SUV_Crossover | Used | Superliner (728×200), ATC | 2020 PG | Segment Search | Sedan | Used | Apps | Leaderboard (320×50), ATC | 2020 PG | Segment Search | Sedan | Used | Filmstrip (300×600), ATC | 2020 PG | Segment Search | Sedan | Used | Leaderboard (728×90 + 320×50), ATC | 2020 PG | Segment Search | Sedan | Used | Superliner (728×200), ATC | 2020 PG | Segment Search | Truck | All + New | Apps | Leaderboard (320×50), ATC | 2020 PG | Segment Search | Truck | All + New | Filmstrip (300×600), ATC | 2020 PG | Segment Search | Truck | All + New | Leaderboard (728×90 + 320×50), ATC | 2020 PG | Segment Search | Truck | Certified | Apps | Leaderboard (320×50), ATC | 2020 PG | Segment Search | Truck | All + New | Superliner (728×200), ATC | 2020 PG | Segment Search | Truck | Certified | Filmstrip (300×600), ATC | 2020 PG | Segment Search | Truck | Certified | Leaderboard (728×90 + 320×50), ATC | 2020 PG | Segment Search | Truck | Certified | Superliner (728×200), ATC | 2020 PG | Segment Search | Truck | Used | Filmstrip (300×600), ATC | 2020 PG | Segment Search | Truck | Used | Apps | Leaderboard (320×50), ATC | 2020 PG | Segment Search | Truck | Used | Leaderboard (728×90 + 320×50), ATC | 2020 PG | Segment Search | Truck | Used | Superliner (728×200), ATC | 2020 PG | Segment Search | Van_Minivan | All + New | Apps | Leaderboard (320×50), ATC | 2020 PG | Segment Search | Van_Minivan | All + New | Filmstrip (300×600), ATC | 2020 PG | Segment Search | Van_Minivan | All + New | Leaderboard (728×90 + 320×50), ATC | 2020 PG | Segment Search | Van_Minivan | All + New | Superliner (728×200), ATC | 2020 PG | Segment Search | Van_Minivan | Certified | Apps | Leaderboard (320×50), ATC | 2020 PG | Segment Search | Van_Minivan | Certified | Leaderboard (728×90 + 320×50), ATC | 2020 PG | Segment Search | Van_Minivan | Certified | Filmstrip (300×600), ATC | 2020 PG | Segment Search | Van_Minivan | Certified | Superliner (728×200), ATC | 2020 PG | Segment Search | Van_Minivan | Used | Apps | Leaderboard (320×50), ATC | 2020 PG | Segment Search | Van_Minivan | Used | Filmstrip (300×600), ATC | 2020 PG | Segment Search | Van_Minivan | Used | Leaderboard (728×90 + 320×50), ATC | 2020 PG | Segment Search | Wagon | All + New | Apps | Leaderboard (320×50), ATC | 2020 PG | Segment Search | Van_Minivan | Used | Superliner (728×200), ATC | 2020 PG | Segment Search | Wagon | All + New | Filmstrip (300×600), ATC | 2020 PG | Segment Search | Wagon | All + New | Leaderboard (728×90 + 320×50), ATC | 2020 PG | Segment Search | Wagon | All + New | Superliner (728×200), ATC | 2020 PG | Segment Search | Wagon | Certified | Apps | Leaderboard (320×50), ATC | 2020 PG | Segment Search | Wagon | Certified | Filmstrip (300×600), ATC | 2020 PG | Segment Search | Wagon | Certified | Leaderboard (728×90 + 320×50), ATC | 2020 PG | Segment Search | Wagon | Certified | Superliner (728×200), ATC | 2020 PG | Segment Search | Wagon | Used | Apps | Leaderboard (320×50), ATC | 2020 PG | Segment Search | Wagon | Used | Filmstrip (300×600), ATC | 2020 PG | Segment Search | Wagon | Used | Leaderboard (728×90 + 320×50), ATC | 2020 PG | Segment Search | Wagon | Used | Superliner (728×200), ATC | 2020 PG | CPO Retention/Conquest | Certified | Standard | VDP Mobile MMA (320×50), ATC | 2020 PG | CPO Retention/Conquest | Used | Standard | VDP Mobile MMA (320×50), ATC | 2020 PG | Segment Search | Convertible | All + New | Desktop | SRP DLR Mrec (300×250), ATC | 2020 PG | Segment Search | Convertible | All + New | Desktop | SRP DLR Mrec (300×250), ATC | 2020 PG | Segment Search | Convertible | Certified | Desktop | SRP DLR Mrec (300×250), ATC | 2020 PG | Segment Search | Convertible | Used | Desktop | SRP DLR Mrec (300×250), ATC | 2020 PG | Segment Search | Coupe | All + New | Desktop | SRP DLR Mrec (300×250), ATC | 2020 PG | Segment Search | Coupe | Used | Desktop | SRP DLR Mrec (300×250), ATC | 2020 PG | Segment Search | Hatchback | All + New | Desktop | SRP DLR Mrec (300×250), ATC | 2020 PG | Segment Search | Hatchback | Certified | Desktop | SRP DLR Mrec (300×250), ATC | 2020 PG | Segment Search | Hatchback | Used | Desktop | SRP DLR Mrec (300×250), ATC | 2020 PG | Segment Search | Sedan | All + New | Desktop | SRP DLR Mrec (300×250), ATC | 2020 PG | Segment Search | SUV_Crossover | All + New | Desktop | SRP DLR Mrec (300×250), ATC | 2020 PG | Segment Search | SUV_Crossover | Certified | Desktop | SRP DLR Mrec (300×250), ATC | 2020 PG | Segment Search | Sedan | Certified | Desktop | SRP DLR Mrec (300×250), ATC | 2020 PG | Segment Search | Sedan | Used | Desktop | SRP DLR Mrec (300×250), ATC | 2020 PG | Segment Search | SUV_Crossover | Used | Desktop | SRP DLR Mrec (300×250), ATC | 2020 PG | Segment Search | Truck | All + New | Desktop | SRP DLR Mrec (300×250), ATC | 2020 PG | Segment Search | Truck | Certified | Desktop | SRP DLR Mrec (300×250), ATC | 2020 PG | Segment Search | Truck | Used | Desktop | SRP DLR Mrec (300×250), ATC | 2020 PG | Segment Search | Van_Minivan | All + New | Desktop | SRP DLR Mrec (300×250), ATC | 2020 PG | Segment Search | Van_Minivan | Certified | Desktop | SRP DLR Mrec (300×250), ATC | 2020 PG | Segment Search | Van_Minivan | Used | Desktop | SRP DLR Mrec (300×250), ATC | 2020 PG | Segment Search | Wagon | All + New | Desktop | SRP Mrec (300×250), ATC | 2020 PG | Segment Search | Wagon | Certified | Desktop | SRP DLR Mrec (300×250), ATC | 2020 PG | Segment Search | Wagon | Used | Desktop | SRP DLR Mrec (300×250), ATC | 2020 PG | Subsegment | All + New | Standard | Desktop | SRP Filmstrip (300×600), ATC | 2020 PG | Subsegment | All + New | Standard | Desktop | SRP Mrec (300×250), ATC | 2020 PG | Subsegment | Certified | Standard | Desktop | SRP Filmstrip (300×600), ATC | 2020 PG | Subsegment | Certified | Standard | Desktop | SRP Mrec (300×250), ATC | 2020 PG | Subsegment | Used | Standard | Desktop | SRP Filmstrip (300×600), ATC | 2020 PG | Subsegment | Used | Standard | Desktop | SRP Mrec (300×250) |
Standard | None | None | N/A | |
| Programmatic Open Auction | Unassigned, reach out to Ad Product Team | Lower Funnel, Upper Funnel | New, Used | Desktop, Tablet, Mobile, Cross-devices | National/Tier 1, Regional/Tier 2, Local Reseller/Tier 3, Motorcycle, Programmatic | Across Awareness Pages (Excludes Homepage), Vehicle Details Page | None | Any | Standard, Non-exclusive: less than 100% of available impressions | National | Third Party | 300x600, 160x600, 728x90, 320x50, 300x175, 728x200, 306x435 | Real time | Standard | None | None | No | |||
| Programmatic: Private Auction | Unassigned, reach out to Ad Product Team | Lower Funnel, Upper Funnel | New, Used | Desktop, Tablet, Mobile | National/Tier 1, Regional/Tier 2, Certified, Major Accounts | Across Awareness Pages (Excludes Homepage) | Car, Convertible, Coupe, Crossover, Hatchback, Sedan, SUV, Truck, Van/Minivan, Wagon, Luxury Car, Luxury SUV, Luxury Car & SUV, Compact SUV/CUV, Compact Car, Midsize SUV/CUV, Fullsize Car | 1 month | Standard, Non-exclusive: less than 100% of available impressions | National, DMA | Third Party | 300x250, 300x600, 160x600, 320x50, 728x90, 300x175, 728x200, 306x435 | Real time | Standard | None | None | N/A | |||
| Promoted Content Package – 2019, 2020 | Unassigned, reach out to Ad Product Team | Lower Funnel, Offsite | Offsite, Homepage, New | Desktop, Tablet, Mobile | National/Tier 1 | Homepage - desktop & tablet, Homescreen mobile web only, Car Research Browse Landing Page, Optional: Research/Editorial (make/model contextual target) | None | 1 month | Sponsorship, Exclusive: 100% of impressions | National | Site-served, agency tracking tags optional | Custom, 248x225, 300x50, 300x250, 300x600, 728x90 | 10 business days |
ATC | Upper Funnel | CPO Segment Sponsorship | Coupe + Hatchback | Promoted Content Offsite | *SIZE*, ATC | Upper Funnel | CPO Segment Sponsorship | Sedan | Promoted Content Offsite | *SIZE*, ATC | Audience | Onsite – Promoted Content | Editorial | Mrec (300×250), ATC | Audience | AXO | Promoted Content – Traffic Driver | *SIZE*, ATC | Audience | AXO | Promoted Content – Traffic Driver | Facebook, ATC | Audience | AXO | Promoted Content – Traffic Driver | Native, ATC | Audience | Onsite – Promoted Content | Editorial | Half Page Ad (300×600), ATC | Editorial Content | Promoted Content | Half Page Ad (300×600), ATC | Editorial Content | Promoted Content | Mrec (300×250), ATC | Upper Funnel | CPO Segment Sponsorship | SUV_Crossover + AWD_4WD | Promoted Content Offsite | *SIZE*, ATC | Audience | AXO | Promoted Content – Traffic Driver | *SIZE*, ATC | Upper Funnel | CPO Segment Sponsorship | Truck | Promoted Content Offsite | *SIZE*, ATC | Upper Funnel | CPO Segment Sponsorship | Van_Minivan | Promoted Content Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | Hybrid_Electric | Promoted Content Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | Luxury Sedan | Promoted Content Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | Luxury SUV | Promoted Content Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | SUV_Crossover + AWD_4WD | Promoted Content Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | Sedan | Promoted Content Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | Truck | Promoted Content Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | Van_Minivan | Promoted Content Offsite | *SIZE*, ATC | Upper Funnel | UF Other | Promoted Content 300×250, CAMG | Audience | AXO | Promoted Content, ATC | Upper Funnel | New Car Segment Sponsorship | Commercial | Promoted Content Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | Coupe + Hatchback | Promoted Content Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | Hybrid_Electric | Promoted Content Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | Luxury SUV | Promoted Content Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | Luxury Sedan | Promoted Content Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | SUV_Crossover + AWD_4WD | Promoted Content Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | Sedan | Promoted Content Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | Truck | Promoted Content Offsite | *SIZE*, ATC | Upper Funnel | New Car Segment Sponsorship | Van_Minivan | Promoted Content Offsite | *SIZE*, CAMG | 2020 Audience | AXO | Promoted Content |
Sponsorship | None | Tier 1 | N/A | ||
| Retention Package – 2019 | Unassigned, reach out to Ad Product Team | Lower Funnel | Used, New | Desktop, Tablet, Mobile | National/Tier 1, Regional/Tier 2 | Make targeted pages, Advanced Search Form, Vehicle Details Page, Car Research Browse Landing Page, Audience Premium: Upgrade, Audience Offsite | Commercial, Coupe/Hatchback, Hybrid, Luxury SUV, Luxury Car, Sedan, SUV/Crossover, Truck, Van/Minivan | Any | Standard, Non-exclusive: less than 100% of available impressions | National | Site-served, agency tracking tags optional, Third Party | 300x250, 320x50, 728x90, 306x435, 1300x300, 400x50 | 5 business days |
ATC | Exception | Retention – Exclusive | Tier 1 | CatchAll | Make + Model | *SIZE*, ATC | Retention – Exclusive | Tier 1 | Make + Model | *SIZE*, ATC | Retention – Exclusive | Tier 1 | Make + Model | Apps | *SIZE*, ATC | Retention – Exclusive | Tier 1 | Market Segment | *SIZE*, ATC | Retention – Exclusive | Tier 1 | Market Segment | Apps | *SIZE*, ATC | Retention – Exclusive | Tier 2 | Make + Model | *SIZE*, ATC | Retention – Exclusive | Tier 2 | Make + Model | Apps | *SIZE*, ATC | Retention – Exclusive | Tier 2 | Market Segment | *SIZE*, ATC | Retention – Exclusive | Tier 2 | Market Segment | Apps | *SIZE*, ATC | Retention – Standard | Tier 1 | Make + Model | *SIZE*, ATC | Retention – Standard | Tier 1 | Make + Model | Apps | *SIZE*, ATC | Retention – Standard | Tier 1 | Market Segment | *SIZE*, ATC | Retention – Standard | Tier 1 | Market Segment | Apps | *SIZE*, ATC | Retention – Standard | Tier 2 | Make + Model | *SIZE*, ATC | Retention – Standard | Tier 2 | Make + Model | Apps | *SIZE*, ATC | Retention – Standard | Tier 2 | Market Segment | *SIZE*, ATC | Retention – Standard | Tier 2 | Market Segment | Apps | *SIZE* |
Dependent on ad product | All possible options are available | None | Yes | ||
| Suggested Filter Sponsorship on Search Results Page – 2019 | Unassigned, reach out to Ad Product Team | Lower Funnel | Advanced Search Form | Desktop, Tablet, Mobile | National/Tier 1, Certified | Search Results | None | Any | Sponsorship, Exclusive: 100% of impressions | National | Site-served, agency tracking tags optional | Custom | 10 business days |
ATC | Upper Funnel | New Car Segment Sponsorship | Coupe + Hatchback | SRP | Exclusive | Suggested Style Filter (2×2) Upgrade, ATC | Upper Funnel | New Car Segment Sponsorship | SUV_Crossover | SRP | Exclusive | Suggested Style Filter (2×2) Upgrade, ATC | Upper Funnel | New Car Segment Sponsorship | Sedan | SRP | Exclusive | Suggested Style Filter (2×2) Upgrade, ATC | Upper Funnel | New Car Segment Sponsorship | Truck | SRP | Exclusive | Suggested Style Filter (2×2) Upgrade, ATC | Upper Funnel | New Car Segment Sponsorship | Van_Minivan | SRP | Exclusive | Suggested Style Filter (2×2) Upgrade |
Sponsorship | None | None | Yes | ||
| Superliner + Mobile Superliner | Unassigned, reach out to Ad Product Team | Lower Funnel | New, Used | Desktop, Tablet, Mobile | National/Tier 1, Certified, Regional/Tier 2, Local Reseller/Tier 3 | Search Results, Style Search Results Page (SLP) | None | 1 month | Standard, Non-exclusive: less than 100% of available impressions | National | Third Party | 728x200, 306x435 | 10 business days |
ATC | 2020 CPO Retention/Conquest | Certified | Standard | Premium Superliner (728×200 + 306×435), ATC | 2020 CPO Retention/Conquest | Certified | Standard | Superliner (728×200 + 306×435), ATC | 2020 CPO Retention/Conquest | Certified | T1 Exclusive | Premium Superliner (728×200 + 306×435), ATC | 2020 CPO Retention/Conquest | Certified | T1 Exclusive | Superliner (728×200 + 306×435), ATC | 2020 CPO Retention | Certified | T2 Exclusive | Premium Superliner (728×200 + 306×435), ATC | 2020 CPO Retention | Certified | T2 Exclusive | Superliner (728×200 + 306×435), ATC | 2020 New Car Search | Search Results Page | Standard | Superliner (728×200 + 306×435), ATC | 2020 Retention | All + New | T1 Exclusive | Premium Superliner (728×200 + 306×435), ATC | 2020 Retention | All + New | T1 Exclusive | Superliner (728×200 + 306×435), ATC | 2020 Retention | All + New | T2 Exclusive | Premium Superliner (728×200 + 306×435), ATC | 2020 Retention | All + New | T2 Exclusive | Superliner (728×200 + 306×435), ATC | 2020 Segment Search | SUV_Crossover + AWD_4WD | Search Results Page | Standard | Superliner (728×200 + 306×435), ATC | 2020 Segment Search | Sedan | Search Results Page | Standard | Superliner (728×200 + 306×435), ATC | 2020 Segment Search | Truck | Search Results Page | Standard | Superliner (728×200 + 306×435), ATC | 2020 Segment Search | Van_Minivan | Search Results Page | Standard | Superliner (728×200 + 306×435), ATC | Exception | Reinvented Retention Light | Desktop | SRP Spotlight | 728×200, ATC | Upper Funnel | CPO Segment Sponsorship | Coupe + Hatchback | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | CPO Segment Sponsorship | Luxury | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | CPO Segment Sponsorship | SUV_Crossover + AWD_4WD | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | CPO Segment Sponsorship | Sedan | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | CPO Segment Sponsorship | Truck | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | CPO Segment Sponsorship | Van_Minivan | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | Momentum Sponsorship | Base | SRP All + New | 728×90 + 728×200 + 306×435, ATC | Upper Funnel | Momentum Sponsorship | Max | SRP All + New | 728×90 + 728×200 + 306×435, ATC | Upper Funnel | New Car Segment Sponsorship | Commercial | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | New Car Segment Sponsorship | Coupe + Hatchback | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | New Car Segment Sponsorship | Hybrid_Electric | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | New Car Segment Sponsorship | Luxury SUV | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | New Car Segment Sponsorship | Luxury Sedan | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | New Car Segment Sponsorship | SUV_Crossover + AWD_4WD | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | New Car Segment Sponsorship | Sedan | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | New Car Segment Sponsorship | Truck | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | Upper Funnel | New Car Segment Sponsorship | Van_Minivan | Audience Onsite | 300×250 + 728×90 + 728×200 + 306×435 + 320×50 + 320×250, ATC | 2020 Audience | Onsite | Standard | PSP Considering – ton | Superliner (728×200 + 306×435), ATC | 2020 Audience | Onsite | Standard | PSP Considering – ton | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 Audience | Onsite | Standard | PSP Deflecting – too | Superliner (728×200 + 306×435), ATC | 2020 Audience | Onsite | Standard | PSP Deflecting – too | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 Audience | Onsite | Standard | PSP Disregarding – toc | Superliner (728×200 + 306×435), ATC | 2020 Audience | Onsite | Standard | PSP Disregarding – toc | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 Audience | Onsite | Standard | PSP Undecided Equally Considering – toi | Superliner (728×200 + 306×435), ATC | 2020 Audience | Onsite | Standard | PSP Undecided Equally Considering – toi | Superliner Native, ATC | 2020 Audience | Onsite | Standard | RO BT | Superliner (728×200 + 306×435), ATC | 2020 Audience | Onsite | Standard | RO BT | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 CPO Retention | Certified | T1 Exclusive | Premium Superliner (728×200 + 306×435), ATC | 2020 CPO Retention | Certified | T1 Exclusive | Premium Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 CPO Retention | Certified | T1 Exclusive | Superliner (728×200 + 306×435), ATC | 2020 CPO Retention | Certified | T1 Exclusive | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 CPO Retention | Certified | T2 Exclusive | Premium Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 CPO Retention | Certified | T2 Exclusive | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 CPO Retention | Used | T1 Exclusive | Premium Superliner (728×200 + 306×435), ATC | 2020 CPO Retention | Used | T1 Exclusive | Premium Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 CPO Retention | Used | T1 Exclusive | Superliner (728×200 + 306×435), ATC | 2020 CPO Retention | Used | T1 Exclusive | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 CPO Retention/Conquest | Certified | Standard | Premium Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 CPO Retention/Conquest | Certified | Standard | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 CPO Retention/Conquest | Certified | T1 Exclusive | Premium Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 CPO Retention/Conquest | Certified | T1 Exclusive | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 CPO Retention/Conquest | Used | Standard | Premium Superliner (728×200 + 306×435), ATC | 2020 CPO Retention/Conquest | Used | Standard | Premium Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 CPO Retention/Conquest | Used | Standard | Superliner (728×200 + 306×435), ATC | 2020 CPO Retention/Conquest | Used | Standard | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 New Car Search | Search Results Page | Standard | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 PG | Audience – Onsite | Standard | PSP Considering – ton | Superliner (728×200 + 306×435), ATC | 2020 PG | Audience – Onsite | Standard | PSP Considering – ton | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 PG | Audience – Onsite | Standard | PSP Deflecting – too | Superliner (728×200 + 306×435), ATC | 2020 PG | Audience – Onsite | Standard | PSP Deflecting – too | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 PG | Audience – Onsite | Standard | PSP Disregarding – toc | Superliner (728×200 + 306×435), ATC | 2020 PG | Audience – Onsite | Standard | PSP Disregarding – toc | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 PG | Audience – Onsite | Standard | PSP Undecided Equally Considering – toi | Superliner (728×200 + 306×435), ATC | 2020 PG | Audience – Onsite | Standard | PSP Undecided Equally Considering – toi | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 PG | Audience – Onsite | Standard | RO BT | Superliner (728×200 + 306×435), ATC | 2020 PG | Audience – Onsite | Standard | RO BT | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 PG | CPO Retention/Conquest | Certified | Standard | Superliner (728×200 + 306×435), ATC | 2020 PG | CPO Retention/Conquest | Certified | Standard | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 PG | CPO Retention/Conquest | Used | Standard | Superliner (728×200 + 306×435), ATC | 2020 PG | CPO Retention/Conquest | Used | Standard | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 PG | Retention/Conquest | All + New | Standard | Superliner (728×200 + 306×435), ATC | 2020 PG | Retention/Conquest | All + New | Standard | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 PG | Segment Search | Convertible | All + New | Superliner (728×200), ATC | 2020 PG | Segment Search | Convertible | Certified | Superliner (728×200), ATC | 2020 PG | Segment Search | Convertible | Used | Superliner (728×200), ATC | 2020 PG | Segment Search | Coupe | All + New | Superliner (728×200), ATC | 2020 PG | Segment Search | Coupe | Certified | Superliner (728×200), ATC | 2020 PG | Segment Search | Coupe | Used | Superliner (728×200), ATC | 2020 PG | Segment Search | Hatchback | All + New | Superliner (728×200), ATC | 2020 PG | Segment Search | Hatchback | Certified | Superliner (728×200), ATC | 2020 PG | Segment Search | Hatchback | Used | Superliner (728×200), ATC | 2020 PG | Segment Search | SUV_Crossover | All + New | Superliner (728×200), ATC | 2020 PG | Segment Search | SUV_Crossover | Certified | Superliner (728×200), ATC | 2020 PG | Segment Search | SUV_Crossover | Used | Superliner (728×200), ATC | 2020 PG | Segment Search | Sedan | All + New | Superliner (728×200), ATC | 2020 PG | Segment Search | Sedan | Certified | Superliner (728×200), ATC | 2020 PG | Segment Search | Truck | All + New | Superliner (728×200), ATC | 2020 PG | Segment Search | Sedan | Used | Superliner (728×200), ATC | 2020 PG | Segment Search | Truck | Certified | Superliner (728×200), ATC | 2020 PG | Segment Search | Van_Minivan | All + New | Superliner (728×200), ATC | 2020 PG | Segment Search | Truck | Used | Superliner (728×200), ATC | 2020 PG | Segment Search | Van_Minivan | Certified | Superliner (728×200), ATC | 2020 PG | Segment Search | Van_Minivan | Used | Superliner (728×200), ATC | 2020 PG | Segment Search | Wagon | All + New | Superliner (728×200), ATC | 2020 PG | Segment Search | Wagon | Certified | Superliner (728×200), ATC | 2020 PG | Segment Search | Wagon | Used | Superliner (728×200), ATC | 2020 PG | Subsegment | Market Segment | Standard | Superliner (728×200 + 306×435), ATC | 2020 PG | Subsegment | Market Segment | Standard | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 Retention | All + New | T1 Exclusive | Premium Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 Retention | All + New | T1 Exclusive | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 Retention | All + New | T2 Exclusive | Premium Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 Retention | All + New | T2 Exclusive | Superliner (728×200 + 306×435), ATC | 2020 Retention | All + New | T2 Exclusive | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 Retention/Conquest | All + New | Standard | Premium Superliner (728×200 + 306×435), ATC | 2020 Retention/Conquest | All + New | Standard | Premium Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 Retention/Conquest | All + New | Standard | Superliner (728×200 + 306×435), ATC | 2020 Retention/Conquest | All + New | Standard | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 Segment Search | Convertible | All + New | Standard | Superliner (728×200 + 306×435), ATC | 2020 Segment Search | Convertible | All + New | Standard | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 Segment Search | Convertible | Certified | Standard | Superliner (728×200 + 306×435), ATC | 2020 Segment Search | Convertible | Certified | Standard | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 Segment Search | Convertible | Used | Standard | Superliner (728×200 + 306×435), ATC | 2020 Segment Search | Convertible | Used | Standard | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 Segment Search | Coupe | All + New | Standard | Superliner (728×200 + 306×435), ATC | 2020 Segment Search | Coupe | All + New | Standard | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 Segment Search | Coupe | Certified | Standard | Superliner (728×200 + 306×435), ATC | 2020 Segment Search | Coupe | Certified | Standard | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 Segment Search | Coupe | Used | Standard | Superliner (728×200 + 306×435), ATC | 2020 Segment Search | Coupe | Used | Standard | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 Segment Search | Hatchback | All + New | Standard | Superliner (728×200 + 306×435), ATC | 2020 Segment Search | Hatchback | All + New | Standard | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 Segment Search | Hatchback | Certified | Standard | Superliner (728×200 + 306×435), ATC | 2020 Segment Search | Hatchback | Certified | Standard | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 Segment Search | Hatchback | Used | Standard | Superliner (728×200 + 306×435), ATC | 2020 Segment Search | Hatchback | Used | Standard | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 Segment Search | SUV_Crossover + AWD_4WD | Search Results Page | Standard | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 Segment Search | Sedan | All + New | Standard | Superliner (728×200 + 306×435), ATC | 2020 Segment Search | Sedan | All + New | Standard | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 Segment Search | Sedan | Certified | Standard | Superliner (728×200 + 306×435), ATC | 2020 Segment Search | Sedan | Certified | Standard | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 Segment Search | Sedan | Search Results Page | Standard | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 Segment Search | Sedan | Used | Standard | Superliner (728×200 + 306×435), ATC | 2020 Segment Search | Sedan | Used | Standard | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 Segment Search | Truck | Search Results Page | Standard | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 Segment Search | Van_Minivan | Search Results Page | Standard | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 Segment Search | Wagon | All + New | Standard | Superliner (728×200 + 306×435), ATC | 2020 Segment Search | Wagon | All + New | Standard | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 Segment Search | Wagon | Certified | Standard | Superliner (728×200 + 306×435), ATC | 2020 Segment Search | Wagon | Certified | Standard | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 Segment Search | Wagon | Used | Standard | Superliner (728×200 + 306×435), ATC | 2020 Segment Search | Wagon | Used | Standard | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT), ATC | 2020 Subsegment | Market Segment | Standard | Superliner (728×200 + 306×435), ATC | 2020 Subsegment | Market Segment | Standard | Superliner Custom (ATC_RESPONSIVE_SPOTLIGHT) |
Standard | None | None | Yes |