Autotrader’s Dealer Advantage Blog offers digital marketing strategy, best practices for online advertising and virtual selling, and industry insights for automotive dealerships.

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Managing the Big Shift in Car Shoppers’ Expectations

Apr 24, 2022
Erin Lomax, Cox Automotive VP Ops Consumer Marketplace

The shift in car shoppers’ expectation boils down to four things: Car shoppers expect accurate information. Consumers have every bit of information at their fingertips. They’re doing more research throughout […]

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Autotrader’s Dealer Advantage Blog offers digital marketing strategy, best practices for online advertising and virtual selling, and industry insights for automotive dealerships.

Previous posts

Managing the Big Shift in Car Shoppers’ Expectations

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