Autotrader Targeted Display

Bring focus to your dealership with premium ad placements across Autotrader and KBB.com.

Tap into more shoppers with the power of data.

New Targeted Display combines Autotrader and KBB.com display advertising products while harnessing Cox Automotive first party data to effectively target shoppers as they browse Cox Automotive listing sites, including mobile.

The result? Dealerships can get more impressions, reach and scalability.

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Targeted Display

This data-informed product increases exposure with more expanded targeting options, access to Cox Automotive data, new combined reporting and more flexible messaging.

Dealerships can enjoy the following benefits:

Optimal exposure across Autotrader and KBB.com, now including the Autotrader app experience
Enhanced targeting fueled by Cox Automotive first party data
Ability to share inventory or brand creative to help you get the right message to the right shopper
Co-op eligible

Targeted Display is now available in addition to your listings package.

Interested in bringing focus to your dealership with premium ad placements?

Call us at 1-877-627-9585 or submit the form and we’ll call you.

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