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All Resources Best Practices & Tips Blog Digital Marketing Strategy Digital Retailing
Mar 7, 2024
The Autotrader Team
The next great phase of the automotive consumer experience is happening online. Your buyers are not only purchasing online, but they’re also making intelligent decisions about payment plans, researching competitors, […]
Top Takeaways from the 2023 Car Buyer Journey Study: A Story of Normalization and Resiliency
Feb 13, 2024
Vanessa Ton – Senior Manager of Research and Market Intelligence at Cox Automotive
With the past several years keeping dealers, OEM’s and the industry on its toes…. It’s no wonder many of us were holding our breaths as the results from Cox Automotive’s […]
NASCAR Driver Joey Logano Partners with Autotrader to Benefit Charity
Jan 18, 2024
NASCAR Driver Joey Logano Selling His Custom First Edition 2021 Ford Bronco on Autotrader’s Private Seller Exchange to Benefit Charity ATLANTA, Jan. 18, 2024 /PRNewswire/ — NASCAR driver and two-time Cup Series […]
The 10 Actions Auto Industry Buzzwords are Driving Dealers to Take in 2024
Jan 10, 2024
Jade Terreberry, Senior Strategic Director at Autotrader and Kelley Blue Book
It’s easy to wonder how (and if) the latest auto industry buzzwords will affect your business, especially after the last few years that came along with an abundance of rapid […]
How to Connect Your Plan to the Future of eCommerce
Nov 7, 2023
The Autotrader Team
While many dealerships work hard to reach shoppers, there are three compounding challenges that leave profitability in a dangerous place. But when you know what the gaps causing potential problems […]
Five New Ways to Turn Your Data into Dollars
Oct 6, 2023
Autotrader and Dealer.com Teams
Digital solutions make the car-buying journey better. This isn’t just an opinion. It’s a fact supported by your customer’s buying behavior. And it’s supported by the overwhelming majority—87% in fact—of […]
Why Bridging the Gap is Critical for Dealers and How to Do It
Sep 13, 2023
The Autotrader Team, Kelley Blue Book and Dealer.com
A recent study at Cox Automotive showed us something intriguing. During the car buying process, consumers visit multiple websites – 8 or 9 on average in 2022. What’s interesting is […]
Comedian Kenan Thompson Returns in New Autotrader Campaign: If You See a Car, Find It on Autotrader
Sep 12, 2023
National Multi-Media Campaign Shows How Easy It Is to Find, Buy Any Car via Autotrader ATLANTA, SEPTEMBER 12, 2023 – Comedian and entertainer Kenan Thompson stars in a new multi-media campaign […]
Autotrader Names Hottest New, Used Cars of Summer 2023
Aug 31, 2023
Trucks Dominate Lists of This Summer’s Most-Researched Vehicles on Autotrader ATLANTA, Aug. 31, 2023 /PRNewswire/ — Summer 2023 is on pace to be the hottest ever on record, and the car market […]
National Dog Day – 2023 Best Cars for Dog Lovers List
Aug 24, 2023
Autotrader Celebrates National Dog Day with Makeovers to Help Shelter Pups Find Fur-Ever Homes ATLANTA, August 24, 2023 – According to a recent study from Autotrader, 92% of dog owners consider […]