Headlines that matter

Stay current on the topics that are impacting the industry today, tomorrow and beyond.

A Closer Look at Record Automotive Industry Prices and Emerging EV Trends

Best Practices & Tips Blog

May 25, 2022
The Autotrader Team

It’s no secret, the automotive industry has been seeing record industry prices for both new and used cars recently. But despite the increased cost to consumers, it doesn’t seem to […]

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Managing the Big Shift in Car Shoppers’ Expectations

Blog Dealer News Digital Retailing

Apr 24, 2022
Erin Lomax, Cox Automotive VP Ops Consumer Marketplace

The shift in car shoppers’ expectation boils down to four things: Car shoppers expect accurate information. Consumers have every bit of information at their fingertips. They’re doing more research throughout […]

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Breaking Through Screens to Reach Gen Z Car Buyers

Blog Digital Marketing Strategy

Mar 23, 2022
Jessica Stafford, SVP and GM of Autotrader and Kelley Blue Book

Gen Z is the largest, most diverse population ever, and 88% of them plan to make their first vehicle purchase within the next 5 years. This generation’s lives are dominated […]

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Autotrader Names Best Car Interiors Under $50,000 for 2022

Awards & 10 Best Lists Consumer News

Mar 8, 2022

ATLANTA, March 8, 2022 /PRNewswire/ — The average new car sells for nearly $50,000 these days, but shoppers can be comforted by the fact that many comfortable, functional and attractive […]

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Autotrader, Kelley Blue Book Leverage Power of Consumer Brands and Data to Deliver More Deals Than Ever to Today’s Dealers

Dealer News Digital Marketing Strategy

Mar 7, 2022

ATLANTA, March 7, 2022 /PRNewswire/ — While the consumer car-buying experience undoubtedly has changed in recent years, the automotive dealer’s journey continues to simultaneously evolve, bringing along a host of […]

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How Chip Shortages Changed the Car Buying Journey

Best Practices & Tips Blog

Feb 23, 2022
Vanessa Ton, Cox Automotive Sr. Industry Intelligence Manager

For 12 years, the annual Car Buyer Journey Study, conducted by Cox Automotive, has analyzed new and used car buyer survey data to track trends in car shopping behavior over […]

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Autotrader Accelerates into 2022 NASCAR Cup Series Season with Team Penske

Consumer News

Feb 22, 2022

ATLANTA, Feb. 22, 2022 /PRNewswire/ — Autotrader accelerates into the 2022 NASCAR racing season by announcing its sponsorship of Team Penske’s No. 2 Ford Mustang, driven by rookie Austin Cindric. […]

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Autotrader Names Best New Cars for 2022

Awards & 10 Best Lists Consumer News Dealer News OEM

Feb 9, 2022

ATLANTA, Feb. 9, 2022 /PRNewswire/ — New-car shoppers never have enjoyed such an abundance of choices as they do in 2022. Yes, shoppers may have to wait a little longer […]

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Car Buyer Journey Study

Dealer News Industry Trends, Reports & Research

Jan 24, 2022

Get the insights you need in this year’s Car Buyer Journey Study to help you drive your strategy forward in 2022.

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Car Buyer Journey Study

Dealer News

Jan 20, 2022

Get the insights you need in this year’s Car Buyer Journey Study to help you drive your strategy forward in 2022.

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