Autotrader’s Dealer Advantage Blog offers digital marketing strategy, best practices for online advertising and virtual selling, and industry insights for automotive dealerships.

Consumers have gotten used to quickly and easily researching and completing all kinds of purchases from their sofas, no matter what they’re buying, including cars. With the right marketing solution, […]

Autotrader Celebrates National Dog Day with Makeovers to Help Shelter Pups Find Fur-Ever Homes ATLANTA, August 24, 2023 – According to a recent study from Autotrader, 92% of dog owners consider […]

ATLANTA, June 21, 2023 – The electric vehicle (EV) business is booming, and consumer interest in EVs has increased dramatically this year alone. EV sales grew from a share below 1% […]

ATLANTA, June 1, 2023 /PRNewswire/ — May officially kicked off graduation season, with a fresh new crop of college graduates accepting their diplomas and heading off into the world in the market […]

ATLANTA, April 20, 2023 /PRNewswire/ — Vehicle interior design is a blend of art and science, and fortunately for new car buyers, beauty and function can coexist and appear across […]

ATLANTA, March 7, 2023 /PRNewswire/ — Given the current economic climate, making large purchase decisions, like buying a new car, requires considerable research to ensure buyers are spending their hard-earned money […]

Over the last year whether you’re just dipping your toe into how to effectively and successfully sell new car-pre-ordering, or you’ve been doing it pretty successfully for a while now, […]

  With continued inventory shortages and rising interest rates, juxtaposed with a still present buyer demand, it’s more important than ever for auto dealers to learn how to sell the […]

The leading car shopping destination for new or used cars is celebrating this day for the ninth consecutive year by creating a limited-edition matching BFF charm set for hoomans and […]