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Autotrader’s Dealer Advantage Blog offers digital marketing strategy, best practices for online advertising and virtual selling, and industry insights for automotive dealerships.

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Previous posts

How Dealers Can Successfully Sell New Car Pre-Order 
How Dealers Can Successfully Sell New Car Pre-Order 

All Resources Best Practices & Tips Dgital Retailing Marketing Strategy Vehicle Listings

Oct 10, 2022
Karrie Sudbrack, Vice President of Deal Sales, Cox Automotive

Over the last year whether you’re just dipping your toe into how to effectively and successfully sell new car-pre-ordering, or you’ve been doing it pretty successfully for a while now, […]

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5 Ways to Elevate Your Dealership Brand & Experiences to Drive Profits Now  
5 Ways to Elevate Your Dealership Brand & Experiences to Drive Profits Now  

All Resources Best Practices & Tips Dgital Retailing Marketing Strategy Vehicle Listings

Sep 8, 2022
Karrie Sudbrack, Vice President of Deal Sales, Cox Automotive

  With continued inventory shortages and rising interest rates, juxtaposed with a still present buyer demand, it’s more important than ever for auto dealers to learn how to sell the […]

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3 Ways to Keep a Car Shopper’s Focus Online
3 Ways to Keep a Car Shopper’s Focus Online

All Resources Best Practices & Tips Dgital Retailing Marketing Strategy

Aug 4, 2022
The Autotrader Research Department

Consumer behaviors are evolving quickly, especially over the past few years during changing and distracting times. These rapid and big changes have left many in the auto industry wondering how […]

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Industry Trends on Media Spend
Industry Trends on Media Spend

All Resources Best Practices & Tips Dgital Retailing Marketing Strategy

Jul 6, 2022
The Autotrader Team Research Department

With constant changing consumer behaviors, it’s more important than ever to identify industry trends and how that can, and should, relate to your media ad spend. It’s still important to […]

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