24m Listen Podcast They’ve Spoken: Today’s Auto-Shoppers Wants, Needs & Preferences Featured Guest: Vanessa Ton, Senior Manager of Research and Market Intelligence of Cox Automotive gives an inside look at the highly anticipated key results of… Read more
7m Read Blog Your 2025 Marketing Strategy Mapped Out: Out With the Old and Out With the New You may have heard the saying “Out with the old. In with the new.” However, as we close out 2024 and round the bend into… Read more
7m Read Blog Stop Leaving Money on the Table: Ensure You’re Making the Most of Your Co-Op Dollars In the big wide world of automotive advertising, co-op advertising remains a crucial strategy for dealers. Supported by OEMs, the shared advertising costs in co-op… Read more
1m Read Video | Stay Top of Mind with Car Shoppers Using Retargeted Marketing Display ad retargeting continues to be a powerful and effective marketing strategy enabling businesses to connect with their target audience in a personalized and impactful… Read more
1m Read Video Video | Stop Leaving Money on the Table: Ensure You’re Making the Most of Your Co-Op Dollars Co-op advertising driven by OEM support has proven to be an effective tool to engage customers, promote brands and make sales while sharing advertising costs.… Read more
1m Read Video | Ways to Boost Engagement and Leads without Boosting Your Cost In today’s fast-paced digital age, ensuring your inventory is getting prominent placement within shoppers’ search results is vital. Find out how to boost your engagement… Read more
7m Read Blog Go for the Gold: Boost Sales and Performance with Tips from Industry Experts Over the last few weeks, almost everyone has had Olympic fever. The opening ceremony, the Eiffel tower in every shot, Snoop Dog, the super-human athletes… Read more
1m Read Video | Delivering the Digital Promise to Today’s Automotive Consumer Consumers are increasingly relying on digital channels to navigate the car-buying journey—and they’re doing it in a matter of minutes! From comparing financing options to… Read more
6m Read Blog More Profitability Begins with Modern Appraisals and Stocking Strategies No matter what you call it, “the New Normal, Pre-Covid, Post-Covid Era” in this ever-evolving market, dealers want one thing to remain the same –… Read more
1m Read Video Video | Extend Your Ability to Reach More Buyers in More Places to Sell More Cars Consumers have gotten used to quickly and easily researching and completing all kinds of purchases from their sofas, no matter what they’re buying, including cars.… Read more
