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Power your business forward with the #1 marketplace for better leads and higher profits 

Sell more vehicles and expand your reach with Autotrader’s personalized car-shopping experience.

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$47,433

$495/mo.

30%

higher close rate
than the nearest
competitor.

Dealer Solutions

Discover Autotrader’s digital marketing and deal-building solutions for faster, smoother, more profitable deals.

Autotrader and Cox Automotive’s innovative solutions work even better together

When you combine the power of our best-in-class technology solutions, you can create even more engaging, personalized digital experiences for today’s auto shoppers that convert more, capture demand and drive ready-to-buy shoppers to you to close the sale.

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Industry-leading performance that out delivers the competition 

#1 online marketplace for car buying and selling.

Higher close

Higher gross profit per

More

Real stories
with real results

See how dealers are effectively using Autotrader’s innovative features to address key challenges in their dealerships. Whether it’s to sell more vehicles or expand their reach, these stories showcase how Autotrader supports success in the automotive industry.

  • Cade Rivard

    They quality of leads Autotrader provides is second to none.

    General Manager

    Rivard Buick GMC

  • Matt Lannie & Holly Diehl

    No one brings as much to the table as our Autotrader rep.

    General Manager & Autotrader Consultant

    Bil Holt Canton and Blue Ridge

  • John Stackhouse

    Working with Autotrader has been a game-changer for my dealership. The marketing performance rep…

    General Sales Manager

    Capital Auto Sales

Resources

Get the details on Autotrader dealer solutions and learn about best practices, industry news, tips and tricks, and more. 

View All
12m Listen

Understanding Consumer Behavior: Fast Tracking a Click to Close

Guest Expert: Noah Lee, Director of Product Consulting for Dealer.com, joins Jade Terreberry at the AIS NRC Conference to discuss the critical steps between click and close in the car buying process. Noah shares insights on how understanding consumer behavior and leveraging data can optimize marketing strategies, enhance the customer experience, and drive higher conversion rates, highlighting the importance of the Retail 360 ecosystem in creating a seamless, connected experience for both consumers and dealers.
11m Listen

Tariff and EV Market Talks: Updates, E-Commerce and the Opportunity Dealers Can’t Miss

Guest Expert: Jimmy Douglas, Founder of Plug, joins Jade Terreberry to break down the evolving landscape of electric vehicles (EVs) and what it means for dealers today. From shifting consumer use cases to the impact of tariffs and the growing opportunity in used EVs, Jimmy shares practical insights on how dealers can better position themselves in the EV market.
12m Read

Disrupt or Be Disrupted: 5 Steps to Start Selling the Way Your Buyers Want to Buy 

It Begins with a Click  It might be an email, auto listing, or pop-up ad – but in today’s digital age, it all begins with one click. What happens next will […]

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Talk to an Autotrader Rep 

Schedule a time to discuss how Autrotrader and the Cox Automotive portfolio of products come together to help you achieve your business goals.

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Talk to an Autotrader Rep 

Schedule a time to discuss how Autrotrader and the Cox Automotive portfolio of products come together to help you achieve your business goals.

Mon – Fri

8am – 8pm EST

Sat

9am – 6pm EST