Headlines that matter

Stay current on the topics that are impacting the industry today, tomorrow and beyond.


Lead Quality and Why It Matters More Now Than Ever.

Analytics, Reporting & ROI Best Practices & Tips Digital Marketing Strategy Industry Trends, Reports & Research Vehicle Listings

Jun 24, 2020

Like so many industries, Covid-19 hit ours hard during the first half of 2020, taking its toll on dealer close rates, sales, and of course, profits. A worldwide pandemic causing […]

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Now and beyond COVID-19: At-home vehicle shopping, sales and service

Best Practices & Tips Blog Contactless Sales & Service Digital Marketing Strategy

May 18, 2020
Kevin LeSage, Director of Digital Marketing, Autotrader

COVID-19 has forced the automotive industry to shift business strategies at an unprecedented rate to meet consumer needs. Seemingly overnight, Americans received shelter-in-place orders and non-essential businesses were mandated to […]

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