Master Ad Specs Table

Creative Name Ad Dimension Rich Media (Y/N) Fallback GIF/JPG Max File Size Initial Load Max File Size Subload Max User Initiate Load Max File Size Animation/Video Guidelines Max Expanded Dimensions Expand Direction Tag Types Allowed Max File Size Max Video Length File Types Control Requirements Third Party/Site Served Advertiser Production Lead Time Implementation SLA Other details (assets required, product rules, etc.)
Audience Extension 160x600, 300x250, 300x50, 300x600, 320x420, 320x480, 320x50, 480x320, 728x90
Certified Pre-Owned (CPO) Advantage 300x250, Custom
CPO Learning Center Custom
Dynamic Creative – Brand 300x250, 320x50, 728x90
Dynamic Creative – Smart Compare 300x250, 728x90
Dynamic Creative – Shopping Tools Module 300x250, 320x50, 728x90
Featured Offers 300x250, 728x90
Half Page 300×600 300x600
Headband 728x90
Latest Offers 300x250, 728x90
Leaderboard 728x90
Leaderboard – Inline 320x50, 728x90
Leaderboard – Locked 728x90
Medium Rectangle 300x250
Premium Leaderboard – Listings Liner 320x50, 728x90
Shopping Tools Module 300x250, 728x90
SuperHero – Editor Review Quote Custom
SuperHero – OEM Message Custom
SuperHero – OEM Video Custom
Superliner – Shopping Tools Module Custom
Superliner – Standard Custom
Tout Ad 300x250