Campaigns that are not guaranteed and provide buyers access to COX Automotive inventory
Campaigns that are not guaranteed and provide buyers access to COX Automotive inventory
Standard Private Auction:
| Advertising Opportunity | Auto-Related, Certified, Local Reseller, Motorcycle, National, Regional |
| Audience | In-Market Auto Shoppers, New Car Auto Shoppers, New Car Shoppers, Used Car Auto Shoppers, Used Car Shoppers |
| Ad Type | Display, Standard IAB, Standard Mobile MMA |
| Platform | Cross-devices, Desktop, Mobile, Tablet |
| Marketing Objectives | Audience Targeting, Awareness, Lower-Funnel Activities |
| Program Goals | Audience Targeting, Awareness, Brand Awareness |
| Availability |
Adaptive Responsive Solution
Cox Auto 101 Materials
Internal Templates/Setup Documents
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| Block List Applies? | Yes |
| Advertiser Priority Order | Check Out Ad Solution/Package |
| Collapse When Unsold? | Yes |
