A customizable creative with dynamic elements designed for upper funnel tactics such as branding for individual dealers or showcasing a regional sales event.
| Ad Size | Custom | 
| Advertising Opportunity | National, Tier 1 | 
| Audience | Auto Shoppers (All Intents) | 
| Ad Type | Custom | 
| Platform | Cross-devices, Desktop, Mobile, Tablet | 
| Marketing Objectives | Awareness, New Model Launch | 
| Program Goals | Lower-Funnel | 
| Availability | 2023 | 
| Dynamic Creative - Brand | |
|---|---|
| Also Known As | |
| Primary Ad Product Point of Contact | Unassigned, reach out to Ad Product Team | 
| Funnel | 
							Lower Funnel | 
									
| Supersection | |
| Platform | 
							Desktop Tablet Mobile  | 
									
| Advertiser | 
							 National/Tier 1  | 
									
| Pages | |
| Segments | None | 
| Duration | Any | 
| Ad Type | 
							Native (IAB) | 
									
| Geography | 
							National DMA  | 
									
| Ad Serving | |
| Ad Size | 
							
														 The following sizes apply: 
  | 
				
| Lead Time | 
							15 business days | 
									
| Option to Serve 3rd Party | |
| Ad Book Product Name | 
						
  | 
								
| Ad Priority | |
| Bundling Requirements | |
| Block List Applies? | No | 
| Advertiser Priority Order | None | 
| Collapse When Unsold? | No |