The future of car selling just pulled up

Autotrader’s connected marketplaces and dealer solutions are designed to provide a seamless customer experience, ensuring that shoppers can find the answers and vehicles they need without leaving our site. Let us show you how our AI-powered shopping experience, car-buying tools, and smarter advertising solutions connect you with buyers who are ready to buy before they hit your lot.

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Listings Packages

Discuss Your Mid-Year Performance & End of Year Strategy

What’s New

Advertising Solutions

Distance Retailing Solutions

Vehicle History Reports

Digital Retailing Solutions

Co-op Eligible Solutions

Autotrader Integrations with Other Cox Automotive Solutions

We put the “A” in AI automotive intelligence

AI innovation built into every click, search, and decision – keeping buyers moving forward and ready to close as soon as they hit your lot.

Smart Search

2x more VDP views
2x higher value per visit
52% more likely to send a

AI Mode

3x more likely to send a

Shopping Assistant

6x more likely to send a

Smart Search

more likely to send a

AI Mode

more likely to send a

Shopping Assistant

more likely to send a

Additional benefits you can expect

OEM-funded Autotrader products and co-op services

Autotrader’s co-op program provides participating franchise dealers with the services and documentation needed to submit claims for reimbursement of qualified Autotrader products with your OEMs.

See program options

Advertising

Gets your inventory and dealership noticed with targeted ads and prominent listings placements.

Explore our marketing ROI reports

Digital Retailing

Makes the online to in-store deal-making process convenient for both you and your customers.

See what’s new

Distance Retailing

Expands your sales footprint to increase your market share and sales opportunities.

See what’s new

nVision Analytics

Provides insight into which parts of your marketing strategy are working and what needs work.

See what’s new

We put the “A” in AI automotive intelligence

See how Autotrader’s AI innovations keep buyers moving forward and ready to close as soon as they hit your lot.

Smart Search

more VDP views

higher value per visit

more likely to send a lead

Source: Autotrader Core Marketplaces Analytics, Nov 1–Dec 31, 2025.

AI Mode

more likely to send a lead

Source: Autotrader Core Marketplaces Analytics, Nov 4–Dec 15, 2025.

Shopping Assistant

more likely to send a lead

Source: Autotrader Core Marketplaces Analytics, Nov 4–Dec 15, 2025.

Connected across Cox Automotive

When Autotrader is paired with Cox Automotive’s retail solutions, you don’t just attract more buyers—you unlock a full-cycle advantage that drives profitability across your entire dealership operation.

Bring ready-to-buy shoppers seamlessly from Autotrader to your Dealer.com website for a personalized, consistent deal-building experience.

Streamline the purchase process and speed up F&I by capturing consumer data quickly and securely.

Win more customers and inventory by capturing consumer interest directly from your listings.

Stock, price and market inventory more effectively – with interactive experiences that help vehicles stand out at scale.

Create a “super record” across deal submissions, revisions, and online activity to stay in sync and shorten transaction times.

Real stories with real results

See how dealers are effectively using Autotrader’s innovative features to address key challenges in their dealerships. Whether it’s to sell more vehicles or expand their reach, these stories showcase how Autotrader supports success in the automotive industry.

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Cade Rivard

“The quality of leads Autotrader provides is second to none.”

General Manager

Rivard Buick GMC
John Stackhouse

“Working with Autotrader has been a game-changer for my dealership. The marketing performance re…

General Sales Manager

Capital Auto Sales

¹Cox Automotive third-party listings research, February 2026. 387 dealer respondents. Results are directional.