Autotrader gets your cars in front of the shoppers competitors completely miss.

69% of our shoppers don’t even check the other

Autotrader’s connected marketplaces and dealer solutions are designed to provide a seamless customer experience, ensuring that shoppers can find the answers and vehicles they need without leaving our site. Let us show you how our AI-powered shopping experience, car-buying tools, and smarter advertising solutions connect you with buyers who are ready to buy before they hit your lot.


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Dealer solutions

Advertising

Gets your inventory and dealership noticed with targeted ads and prominent listings placements.

Digital Retailing

Makes the online to in-store deal-making process convenient for both you and your customers.

Distance Retailing

Expands your sales footprint to increase your market share and sales opportunities.

nVision Analytics

Provides insight into which parts of your marketing strategy are working and what needs work.

Advertising

Gets your inventory and dealership noticed with targeted ads and prominent listings placements.

Digital Retailing

Makes the online to in-store deal-making process convenient for both you and your customers.

Distance Retailing

Expands your sales footprint to increase your market share and sales opportunities.

nVision Analytics

Provides insight into which parts of your marketing strategy are working and what needs work.

OEM-funded Autotrader products and co-op services

Autotrader’s co-op program provides participating franchise dealers with the services and documentation needed to submit claims for reimbursement of qualified Autotrader products with your OEMs.

Advertising

Gets your inventory and dealership noticed with targeted ads and prominent listings placements.

Digital Retailing

Makes the online to in-store deal-making process convenient for both you and your customers.

Distance Retailing

Expands your sales footprint to increase your market share and sales opportunities.

nVision Analytics

Provides insight into which parts of your marketing strategy are working and what needs work.

Additional benefits you can expect

Connected across Cox Automotive

When Autotrader is paired with Cox Automotive’s retail solutions, you don’t just attract more buyers—you unlock a full-cycle advantage that drives profitability across your entire dealership operation.

Bring ready-to-buy shoppers seamlessly from Autotrader to your Dealer.com website for a personalized, consistent deal-building experience. 

Streamline the purchase process and speed up F&I by capturing consumer data quickly and securely. 

Win more customers and inventory by capturing consumer interest directly from your listings. 

Stock, price and market inventory more effectively – with interactive experiences that help vehicles stand out at scale. 

Create a “super record” across deal submissions, revisions, and online activity to stay in sync and shorten transaction times. 

Real stories with real results

See how dealers are effectively using Autotrader’s innovative features to address key challenges in their dealerships. Whether it’s to sell more vehicles or expand their reach, these stories showcase how Autotrader supports success in the automotive industry.

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  • Cade Rivard

    “The quality of leads Autotrader provides is second to none.”

    General Manager

    Rivard Buick GMC

  • John Stackhouse

    “Working with Autotrader has been a game-changer for my dealership. The marketing performance re…

    General Sales Manager

    Capital Auto Sales

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