Power Your Business Forward With the Latest Innovations from Autotrader

Maximize your sales opportunities with the latest in digital marketing and intelligence tools

As part of the Cox Automotive Retail360 vision, let us show you how Autotrader’s newest innovations and connected solutions are built to deliver more leads and close deals 60% faster.  

0%

higher close

0X

more vehicle

SMS Opt-in Form

Required form fields

This field is for validation purposes and should be left unchanged.

By clicking “Submit,” I am providing my electronic signature and consent to receive marketing SMS/MMS text messages and phone calls, including those sent via automated technology or containing prerecorded voice, from Cox Automotive and its affiliates regarding products, services, and event updates. I understand that message frequency may vary and that message and data rates may apply. My consent is not a condition of purchase. I may opt out of text messages at any time by replying STOP. I have reviewed and agree to the Privacy Policy and Terms & Conditions.

Features

CRM

Easily identify opportunities and maintain relationships with new and existing customers, with guidance from a dedicated Performance Manager.

Predictive Insights

Increased market inventory means consumers have more options. Get customers in your door with real-time data and automated lead creation, and never miss an opportunity.

Virtual Assistant

Vinessa automates responses and engages with prospective car buyers through email and text to keep your sales staff focused on advanced selling tasks.

Automotive Marketing Platform 

Implement dynamic automated marketing campaigns across multiple channels based on actionable consumer data and insights.

Desking

Quickly pull in information such as vehicles of interest, trade-in details, customized proposals and more to create profitable deals and create a personalized experience.

Mobile

Whether you’re meeting a customer on the lot, in the store, or texting them, our CRM app keeps you connected with customers from anywhere.

Let’s TALK

Proven Dealership Solutions

As an Autotrader user, you’ll join the thousands of dealers across North America who use our industry-leading CRM and other sales tools to form stronger relationships with shoppers that drive revenue.

View All

  • Cade Rivard

    “The quality of leads Autotrader provides is second to none.”

    General Manager

    Rivard Buick GMC

  • Matt Lannie & Holly Diehl

    “No one brings as much to the table as our Autotrader rep.”

    General Manager & Autotrader Consultant

    Bil Holt Canton and Blue Ridge

  • John Stackhouse

    “Working with Autotrader has been a game-changer for my dealership. The marketing performance re…

    General Sales Manager

    Capital Auto Sales

View All

Looking for other tools
to improve your process?

View All
5m Read

Tax Refunds Are Up 10%. Is Your Dealership Ready for What’s Coming? 

Spring is here. And with it, tax refund season is underway.  According to the most recent IRS data available, more than $100 billion in tax refunds has already been returned to consumers, with […]
Read More
1m Read

5 Car Buyer Journey Trends Dealers Can Act on in 2026

This infographic highlights five car buyer journey trends from Cox Automotive’s 16th Annual Car Buyer Journey Study, revealing how shopper behavior, affordability pressure, and AI are shaping the path to […]
Read More
4m Read

Responsible AI, Real Results: The Right Way to Scale AI in Your Dealership

Derek White, Founding Member & Chair of C.O.R.A. (Council of Responsible AI), joins Jade Terreberry to explore what responsible AI adoption looks like for automotive dealers today.
Read More