We’re launching a new, nationwide campaign called “Finally, It’s Easy.” This campaign showcases how the Kelley Blue Book pricing tools on Autotrader give car shoppers confidence that enable smoother transactions between car shoppers and dealers.
This campaign is live across TV, social media and digital channels with a focus on driving more traffic to Autotrader’s dealer listings.
In 2019, Autotrader and Kelley Blue Book aim to capture 400,000 Hispanic fans across social channels.
Autotrader tips off its 16th Season of partnership with the National Basketball Association (NBA), featuring several opportunities to be front and center all season long as the Official Car Search Engine of the NBA.
Our comprehensive media schedule is reaching 9 out of 10 consumers driving more traffic to your dealership than ever before.