This year, we’ve been showing consumers how the All-New Autotrader supercharges vehicle searches to help shoppers find their next car faster. Our new nationwide campaign shows shoppers how Autotrader can help them accelerate their deals by putting the car-buying process in the palm of their hands. The campaign will be featured across TV, social media and digital channels with a focus on driving deal pencils and delivering more ready-to-buy shoppers to your store.
We have a customer Autotrader NBA TV spot featuring the hottest players in the game. The spot is running all-season long and is reaching more than 70 Million NBA Fans
Team Cox Automotive is back on the track with our three sponsored drivers. This year's NASCAR season is in the home stretch and Autotrader and Kelley Blue Book have a front row seat for all the action.
Our comprehensive media schedule is reaching 9 out of 10 consumers driving more traffic to your dealership than ever before.