Top 10 Biggest Luxury Movers – August 2015

2015 Cadillac Escalade

Midsize and large luxury SUVs are packing a punch this month – their share of shopping activity gains are stronger than all other luxury segments, and the models reaping the greatest benefits belong to non-European brands.  Cadillac leads this pack (a notable achievement by a domestic, let alone a large SUV), but it’s the Japanese brands that are drawing in the crowd, making up two-thirds of the SUVs on the list.  Also noteworthy is Mercedes-Benz (the only European present) posting three movers, one in each of the sedan segments (strengthening the brand overall).  Rivals that don’t make a play to take advantage of increased SUV interest and mitigate rising attention on Mercedes-Benz sedans risk falling behind in both categories.

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