Personalized Shopper Profiles delivers highly relevant messaging to the right shopper at the right time utilizing our proprietary audience targeting solution. Reach specific shoppers who are Considering or Equally Considering your brand or even users who are Disregarding or Deflecting against your brand or your competitive brands. In addition, reach users who have not yet considering a vehicle and are early in their shopping process with the Undecided profile.
Opportunity Highlights:
Ad Size | 300x250, 728x90, 320x50, 300x600, 728x200, 306x435 |
Advertising Opportunity | Certified, Major Accounts, National, Regional, Tier 1, Tier 2 |
Audience | Auto Shoppers (All Intents), Auto Shoppers (Unknown Intent), Cars for Sale (Inventory Listings), Certified Vehicle Auto Shoppers, New Car Auto Shoppers, Used Car Shoppers |
Ad Type | Standard IAB, Standard Mobile MMA |
Platform | Cross-devices, Desktop, Mobile, Tablet |
Marketing Objectives | Awareness, Conquest, Consideration, New Model Launch, Retention |
Program Goals | Lower-Funnel, Segment, Upper-Funnel |
Availability |