OEM Solutions

CPO Retention/Conquest – 2020

How It Works

Inclusions:

  • Search Results Page Certified – App
    • MMA – App
  • Vehicle Details Page Used – Model & Used – App
    • MMA – App
  • Vehicle Details Page Certified
    • Leaderboard, Medium Rectangle, Superliner, Superliner Custom, VDP Mobile MMA
  • Vehicle Details Page Used
    • Leaderboard, Medium Rectangle, Superliner, Superliner Custom, VDP Mobile MMA

Ad Size

728x90, 320x50, 728x200, 306x435, 300x250, 1x1

Details

Package Name Page Name Ad Size Ad Name Ad Serving IAB/Custom
Package Name: CPO Retention Page Name: Search Results Page - CPO Make Ad Size: 728x90, 320x50 Ad Name: Ad Serving: Third Party IAB/Custom: IAB
Package Name: CPO Retention Page Name: Search Results Page - CPO Make Ad Size: 728x200, 320x50 Ad Name: Ad Serving: Site Served, Third Party IAB/Custom: IAB
Package Name: CPO Retention Page Name: Search Results Page - CPO Make Ad Size: 320x50 Ad Name: Ad Serving: Third Party IAB/Custom: IAB
Package Name: CPO Retention Page Name: Search Results Page - CPO Model Ad Size: 728x90, 320x50 Ad Name: Ad Serving: Third Party IAB/Custom: IAB
Package Name: CPO Retention Page Name: Search Results Page - CPO Model Ad Size: 728x200, 306x435 Ad Name: Ad Serving: Third Party IAB/Custom: IAB
Package Name: CPO Retention Page Name: Search Results Page - Used Model Ad Size: 320x50 Ad Name: Ad Serving: Third Party IAB/Custom: IAB
Package Name: CPO Retention Page Name: Search Results Page - Used Make Ad Size: 728x90, 320x50 Ad Name: Ad Serving: Third Party IAB/Custom: IAB
Package Name: CPO Retention Page Name: Search Results Page - Used Make Ad Size: 728x200, 306x435 Ad Name: Ad Serving: Third Party IAB/Custom: IAB
Package Name: CPO Retention Page Name: Search Results Page - Used Make Ad Size: 320x50 Ad Name: Ad Serving: Third Party IAB/Custom: IAB
Package Name: CPO Retention Page Name: Search Results Page - Used Model Ad Size: 728x90, 320x50 Ad Name: Ad Serving: Third Party IAB/Custom: IAB
Package Name: CPO Retention Page Name: Search Results Page - Used Model Ad Size: 728x200, 306x435 Ad Name: Ad Serving: Third Party IAB/Custom: IAB
Package Name: CPO Retention Page Name: Search Results Page - Used Model Ad Size: 320x50 Ad Name: Ad Serving: Third Party IAB/Custom: IAB
Package Name: CPO Retention Page Name: Homepage Ad Size: 248x225 Ad Name: Ad Serving: Site Served IAB/Custom: Custom
Package Name: CPO Retention Page Name: Vehicle Details Page Ad Size: 300x250 Ad Name: Ad Serving: Third Party IAB/Custom: IAB
Package Name: CPO Retention Page Name: CPO Section Landing Page Ad Size: 1x1 Ad Name: Hero Ad Serving: Site Served IAB/Custom: Custom
Package Name: CPO Retention Page Name: Homepage Ad Size: 1x1 Ad Name: CPO Featured Title Ad Serving: Site Served IAB/Custom: Custom
Partner:
KBB
Ad Specifications:

All Ads should adhere to LEAN Ad Standards as defined by IAB New Ad Portfolio.

Enhancements

Asset Inclusions

Last updated: November 6, 2019
Package Name Page Name Ad Size Ad Name Ad Serving IAB/Custom
Package Name: CPO Retention Page Name: Search Results Page - CPO Make Ad Size: 728x90, 320x50 Ad Name: Ad Serving: Third Party IAB/Custom: IAB
Package Name: CPO Retention Page Name: Search Results Page - CPO Make Ad Size: 728x200, 320x50 Ad Name: Ad Serving: Site Served, Third Party IAB/Custom: IAB
Package Name: CPO Retention Page Name: Search Results Page - CPO Make Ad Size: 320x50 Ad Name: Ad Serving: Third Party IAB/Custom: IAB
Package Name: CPO Retention Page Name: Search Results Page - CPO Model Ad Size: 728x90, 320x50 Ad Name: Ad Serving: Third Party IAB/Custom: IAB
Package Name: CPO Retention Page Name: Search Results Page - CPO Model Ad Size: 728x200, 306x435 Ad Name: Ad Serving: Third Party IAB/Custom: IAB
Package Name: CPO Retention Page Name: Search Results Page - Used Model Ad Size: 320x50 Ad Name: Ad Serving: Third Party IAB/Custom: IAB
Package Name: CPO Retention Page Name: Search Results Page - Used Make Ad Size: 728x90, 320x50 Ad Name: Ad Serving: Third Party IAB/Custom: IAB
Package Name: CPO Retention Page Name: Search Results Page - Used Make Ad Size: 728x200, 306x435 Ad Name: Ad Serving: Third Party IAB/Custom: IAB
Package Name: CPO Retention Page Name: Search Results Page - Used Make Ad Size: 320x50 Ad Name: Ad Serving: Third Party IAB/Custom: IAB
Package Name: CPO Retention Page Name: Search Results Page - Used Model Ad Size: 728x90, 320x50 Ad Name: Ad Serving: Third Party IAB/Custom: IAB
Package Name: CPO Retention Page Name: Search Results Page - Used Model Ad Size: 728x200, 306x435 Ad Name: Ad Serving: Third Party IAB/Custom: IAB
Package Name: CPO Retention Page Name: Search Results Page - Used Model Ad Size: 320x50 Ad Name: Ad Serving: Third Party IAB/Custom: IAB
Package Name: CPO Retention Page Name: Homepage Ad Size: 248x225 Ad Name: Ad Serving: Site Served IAB/Custom: Custom
Package Name: CPO Retention Page Name: Vehicle Details Page Ad Size: 300x250 Ad Name: Ad Serving: Third Party IAB/Custom: IAB
Package Name: CPO Retention Page Name: CPO Section Landing Page Ad Size: 1x1 Ad Name: Hero Ad Serving: Site Served IAB/Custom: Custom
Package Name: CPO Retention Page Name: Homepage Ad Size: 1x1 Ad Name: CPO Featured Title Ad Serving: Site Served IAB/Custom: Custom

Business Rules

Last updated: November 6, 2019