Autotrader and Kelley Blue Book Audience Extension Program Reinvents Social Media Advertising

Sep 25, 2017

Cox Automotive Inc., an industry-leading digital marketing, financial, retail and wholesale solutions provider for the overall automotive ecosystem worldwide, has announced the launch of a new audience extension product designed to help OEM’s and regional associations boost the performance of their social media advertising. The social media audience extension product utilizes anonymous web site behavior data from Autotrader and Kelley Blue Book’s KBB.com – the industry’s two most utilized third-party automotive shopping sites — and in turn allows advertisers to use this data to deliver highly targeted ads on Facebook and Instagram.

Get all things Autotrader delivered straight to your inbox.

If it’s important to you, it’s important to us. Sign up and we’ll share news, insights and our latest innovations.

Interested in becoming a client
or ready to learn more?

Please call 1-877-627-9585 or complete the form below.

Required *

Please fix the errors below.

First Name * {{contact_details[1].first_name.error}}

Last Name * {{contact_details[1].last_name.error}}

Phone Number * {{contact_details[1].phone.error}}

Email Address * {{contact_details[1].email.error}}

Please fix the errors below.

Company * {{contact_details[2].company.error}}

City * {{contact_details[2].city.error}}

State * {{contact_details[2].state.error}}

Zip Code * {{contact_details[2].zip.error}}

Inventory Count * {{contact_details[2].inventory_count.error}}

Please fix the errors below.

How can we help you?* {{contact_details[3].how_can_we_help.error}}

Become a Registered Dealer

Pricing Information

Dealer Home Services

Digital Retailing

National/Regional Advertising

Insights & Research

Service/Support/Billing

Other

Please fix the errors below.

For faster processing, provide more details

Are you a current client?

Dealership Type

Additional Details

{{(step_errors[1] || step_errors[2] || step_errors[3] || step_errors[4]) ? 'Please fix the errors above.' : ' '}}

Regional COVID-19 automotive consumer trends and what they mean for your dealership

Inventory is scarce and expensive. So, let’s build a proactive acquisition plan.

Lead Quality and Why It Matters More Now Than Ever.

{{confirmation_message}}

Autotrader and Kelley Blue Book Audience Extension Program Reinvents Social Media Advertising

Related Posts

Regional COVID-19 automotive consumer trends and what they mean for your dealership

Inventory is scarce and expensive. So, let’s build a proactive acquisition plan.

Lead Quality and Why It Matters More Now Than Ever.

Get all things Autotrader delivered straight to your inbox.

Interested in becoming a client or ready to learn more?

Please call 1-877-627-9585 or complete the form below.

{{confirmation_message}}

Interested in becoming a client
or ready to learn more?