News & Events

Cox rolls out online shopping tool

Five years in the making and six months on the market, Cox Automotive’s Accelerate online shopping tool has expanded to include nearly 3,000 dealerships nationwide. And it’s paying off for the finance and insurance department. F&I profit per vehicle at dealerships using Accelerate has increased 53 percent, Autotrader General Manager Jessica Stafford told Automotive News. Shoppers […]

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Top Certified Pre-Owned Deals for September 2018 According to Autotrader

This time of year the automotive market is dominated by the arrival of new models, but savvy car shoppers shouldn’t focus solely on the latest vehicles at dealer showrooms. New cars also mean more trade-ins and recent off-lease vehicles, which translates into attractive certified pre-owned options. “The comprehensive inspection process, incentives and warranties for certified […]

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More Engagement, More Leads, More Deals: All-New Autotrader Delivering More Value for Dealers

Six months into its dramatic transformation, Autotrader is delivering the more dynamic car-shopping experience it pledged to car buyers and dealers at the beginning of 2018. For consumers, the optimizations have yielded a faster and more personalized online shopping experience with true price transparency, contributing to increases in traffic and overall site satisfaction on desktop […]

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Personalized Experiences of Today – Video by Jessica Stafford, Autotrader GM

80% of customers are more likely to do business with a company that offers a personalized experience. Autotrader GM, Jessica Stafford gives a view of shopper’s expectations that companies use data to provide a better experience and shares how Autotrader is elevating the automotive industry to present shoppers with the personalized experience they expect. That […]

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The Dealer Report: July Issue

In this issue, we’re talking digital retailing – what consumers want from the car-buying process and how you can deliver it. It includes a consumer study, an on-demand webinar, and how to opt in for digital retailing tools. The Dealer Report is a monthly newsletter that offers insights, news and best practices for dealers.

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Autotrader Names 10 Hottest SUVs for Summer 2018

As the temperatures continue to rise, breaking heat records across the country, Autotrader editors put together its list of the 10 hottest SUVs for the summer of 2018. These fun, practical vehicles are the 10 most-searched new, used, and certified pre-owned utility vehicles on Autotrader. “Utility tops the must-have list for today’s car shopper, which […]

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Best Certified Pre-Owned Deals for July 2018 According to Autotrader

With summer in full swing, dealers are starting to get all-new vehicle inventory on their lots, presenting an excellent window for consumers to take advantage of scorching deals on used or outgoing models from many major automakers, particularly on certified pre-owned vehicles (CPO). “The mid-year point is always a great time for car shoppers to […]

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